Headline

APM @ Justdial || IIT Roorkee || Ex - ICICI Bank, Sploot, Regenesys || Top PM Fellow @ NextLeap || Product Management

About

Hey! I am a Product Manager at Justdial and an IIT Roorkee graduate, passionate about building user-centric digital solutions. With a strong interest in tech, design and strategy, I enjoy solving real-world problems and creating meaningful product experiences. Portfolio: https://yashikagoel.framer.website/

Location

New Delhi

AI stack

claude code

gemini

lovable

meta

metaai

Framer AI

Work experience

Associate Product Manager at Justdial, May 2026 - Present · 5 mo, Bengaluru, Karnataka, India, • Cut lead response time by 36% (B2C) and 28% (B2B) by using vendor surveys and calls to find why leads went unanswered, then launching a new lead popup. • Built 2 voice bots to onboard new vendors and understand low-response ones, lifting positive disposition from 26% to 42% in 2 months. • Shipped a notification diagnosis feature with the Android team, lifting notification delivery rate from 67% to 78%.

Associate Product Manager at ICICI Bank, Aug 2025 - Apr 2026 · 8 mo, Hyderabad, Telangana, India, • Led deployment of new APIs and middleware integrations, improving backend efficiency and reducing response time by 25%. • Managed migration of 76 user journeys within the Bank Accounts module, enhancing customer experience and improving NPS by 11%. • Utilized Adobe Analytics to identify friction points and optimize user flows, reducing drop-offs by 28%.

Education

Bachelor of Technology - BTech, Metallurgical and Materials Engineering, Indian Institute of Technology, Roorkee

Public links

yashikagoel.framer.website: https://yashikagoel.framer.website/