Headline

Brand Marketing | Product Strategy & Partnerships | IIM Bangalore | NIT Bhopal

Location

Bengaluru

AI stack

aistudio

claude

lovable

midjourney

openai

Work experience

Brand Manager at Wipro Consumer Care and Lighting, Oct 2022 - Present · 4 yrs, Bengaluru, Karnataka, India, Building Wipro D2C skincare portfolio Launch of Santoor premium soaps portfolio

General Manager Marketing at Amazon, Oct 2021 - Oct 2022 · 1 yr 1 mo, 360 marketing for Health and personal care, grocery brands on A.in

Program manager, Brand Ads at Amazon, Mar 2021 - Oct 2021 · 8 mos, Bengaluru, Karnataka, India, Managed a portfolio of D2C and head brands in CPG on Amazon Search Ads

Brand Strategy & Partnerships - Monetization Digital Ads at TikTok, May 2020 - Feb 2021 · 10 mos, Gurgaon, Haryana, India

Product Marketing Manager at Société Générale, Jun 2019 - May 2020 · 1 yr, Bangalore

Summer Associate, Brand & Digital strategy at Saint-Gobain, Apr 2018 - Jun 2018 · 3 mos, Digital initiatives : 1) Selected 1/18 interns to lead group's 1st digital initiative for brand dev. on digital & social media 2) Interview'd 50+ architect & design firms across 6 Indian cities to identify trends in the digital media consumption pattern of these influencers Content strategy : 1) Designed layout for new website & annual content plan, mapped media vehicles with content attributes 2) Analyzed 4 social handles of group to find gaps in brand consistency, increased engagement of influencers by 6% on media platforms

Education

General Management, Marketing , Strategy and Human Resources, Indian Institute of Management Bangalore

Bachelor's degree, Electrical, Electronics and Communications Engineering, Maulana Azad National Institute of Technology