Vyusti  J profile photo 1 on Tal

Vyusti J

Ecosystem & Growth Marketing Professional | Accelerator Programs · VC Partnerships · Startup Communities | Al Kobar, KSA & GCC · Vision 2030

Eastern

4+ years of work experience

V@C - Viridian Accelerator Centre
Aug 20222 yrs 4 mosNov 2024

Contributed to cohort outcomes that generated over $150M in combined funding during 2020–2023, directly supporting founders through programme onboarding and investor-readiness preparation. Deployed AI-powered marketing automation (ChatGPT, Rytr, Canva) reducing repetitive campaign tasks by 25% and freeing capacity for strategic relationship development. Led website revamp and SEO-driven content strategy, achieving a 15% improvement in organic conversions within a single quarter. Architected and executed full-funnel marketing strategies across LinkedIn, Meta, and X, maintaining a highly selective 4% acceptance rate with zero paid acquisition spend.
V@C - Viridian Accelerator Centre
Apr 20211 yr 4 mosJul 2022

Stakeholder Communications: Developed annual ecosystem reports and investor-facing thought leadership content, managing communication flows for 150+ institutional stakeholders, founders, and VC partners. Community-Led Growth: Conceptualized and launched "V@CADEMY", a flagship webinar and inbound marketing series that scaled community outreach and generated a predictable pipeline of qualified leads. Fiscal Efficiency: Optimized the annual marketing budget by 20% while maintaining a strict, premium quality standard (~4% lead acceptance rate).
V@C - Viridian Accelerator Centre
Oct 20207 mosApr 2021

Managed full-cycle marketing operations from strategy through execution, coordinating with third-party creative agencies to deliver cohesive, on-brand campaigns. Architected and executed full-funnel marketing strategies across LinkedIn, Meta, and X, driving a 200% increase in qualified programme leads within the first year of tenure.
Kingsbridge India Private Limited
Jan 20196 mosJun 2019

Greater Noida

Directed a full brand repositioning for a cloud kitchen startup — renaming, visual identity, pricing strategy, and social content — contributing to a 100% increase in sales revenue within the engagement period. Developed and executed organic digital marketing growth strategies across Facebook and Instagram, including product photography, competitive pricing research, and catering channel development.
Kingsbridge India Private Limited
Jun 20182 mosJul 2018

New Delhi, Delhi, India

Design a launch plan for the upcoming cloud kitchen vertical of the hospitality company using secondary market research.
Jabong
Jun 20172 mosJul 2017

Gurugram, Haryana, India

• Assist in following activities: o Ideation of offline marketing activities o Updating stock for sports category o Creating monthly marketing report o Coming up with quiz for engaging customers on the app
ANZ
Jun 20152 mosJul 2015

Gurugram, Haryana, India

• Building prospective client base for upcoming brand in Delhi, NCR • Conduct secondary research on various industries to help land potential clients

Vyusti’s AI Stack

antigravity
antigravity
codex
codex
claudecode
claudecode

Education

O.P. Jindal Global University (JGU)

Integrated BBA (Hons) M.B.A, Marketing

O.P. Jindal Global University (JGU)

20145 yrs2019

High School Diploma, International Baccalaureate (IB)

Pathways World School

20122 yrs2014

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Headline

Ecosystem & Growth Marketing Professional | Accelerator Programs · VC Partnerships · Startup Communities | Al Kobar, KSA & GCC · Vision 2030

About

I work at the intersection of startup ecosystems, investor engagement, and marketing strategy — and I do it because connecting the right founder to the right opportunity changes industries. Over four years with Viridian Ventures' accelerator programme in India, I evaluated more than 150 startups across sectors, maintained a rigorous 4% acceptance rate, and contributed to cohorts that collectively raised over $150 million — including through the most challenging years of the pandemic. That experience taught me to assess potential quickly, build genuine trust with founders under pressure, and create conditions for meaningful, long-term growth. My work spans two disciplines that most professionals keep separate: ecosystem management and performance marketing. I have led end-to-end marketing operations — from strategy and content creation to AI-powered automation and analytics — while simultaneously managing relationships across investors, founders, and corporate partners. I reduced campaign redundancy by 25% through smart automation and grew qualified programme leads by 200% within my first year. Now based in Al Khobar, KSA, I am deepening my expertise in the GCC startup landscape — aligned with Vision 2030's mandate to accelerate entrepreneurship across Monshaat, SDAIA, and PIF-backed innovation programmes. Languages: English (fluent) · Hindi (native) · Arabic (conversational) Certifications: Marketing Analytics — UC Berkeley · Google AI & Prompting Essentials Open to ecosystem, VC, and growth marketing roles in KSA. DM me

Location

Eastern

AI stack

antigravity

codex

claudecode

Work experience

Senior Marketing Specialist at V@C - Viridian Accelerator Centre, Aug 2022 - Nov 2024 · 2 yrs 4 mos, Contributed to cohort outcomes that generated over $150M in combined funding during 2020–2023, directly supporting founders through programme onboarding and investor-readiness preparation. Deployed AI-powered marketing automation (ChatGPT, Rytr, Canva) reducing repetitive campaign tasks by 25% and freeing capacity for strategic relationship development. Led website revamp and SEO-driven content strategy, achieving a 15% improvement in organic conversions within a single quarter. Architected and executed full-funnel marketing strategies across LinkedIn, Meta, and X, maintaining a highly selective 4% acceptance rate with zero paid acquisition spend.

Marketing Specialist at V@C - Viridian Accelerator Centre, Apr 2021 - Jul 2022 · 1 yr 4 mos, Stakeholder Communications: Developed annual ecosystem reports and investor-facing thought leadership content, managing communication flows for 150+ institutional stakeholders, founders, and VC partners. Community-Led Growth: Conceptualized and launched "V@CADEMY", a flagship webinar and inbound marketing series that scaled community outreach and generated a predictable pipeline of qualified leads. Fiscal Efficiency: Optimized the annual marketing budget by 20% while maintaining a strict, premium quality standard (~4% lead acceptance rate).

Management Trainee at V@C - Viridian Accelerator Centre, Oct 2020 - Apr 2021 · 7 mos, Managed full-cycle marketing operations from strategy through execution, coordinating with third-party creative agencies to deliver cohesive, on-brand campaigns. Architected and executed full-funnel marketing strategies across LinkedIn, Meta, and X, driving a 200% increase in qualified programme leads within the first year of tenure.

Marketing Intern at Kingsbridge India Private Limited, Jan 2019 - Jun 2019 · 6 mos, Greater Noida, Directed a full brand repositioning for a cloud kitchen startup — renaming, visual identity, pricing strategy, and social content — contributing to a 100% increase in sales revenue within the engagement period. Developed and executed organic digital marketing growth strategies across Facebook and Instagram, including product photography, competitive pricing research, and catering channel development.

Summer Intern at Kingsbridge India Private Limited, Jun 2018 - Jul 2018 · 2 mos, New Delhi, Delhi, India, Design a launch plan for the upcoming cloud kitchen vertical of the hospitality company using secondary market research.

Brand Marketing Intern at Jabong, Jun 2017 - Jul 2017 · 2 mos, Gurugram, Haryana, India, • Assist in following activities: o Ideation of offline marketing activities o Updating stock for sports category o Creating monthly marketing report o Coming up with quiz for engaging customers on the app

Summer Intern at ANZ, Jun 2015 - Jul 2015 · 2 mos, Gurugram, Haryana, India, • Building prospective client base for upcoming brand in Delhi, NCR • Conduct secondary research on various industries to help land potential clients

Education

Integrated BBA (Hons) M.B.A, Marketing, O.P. Jindal Global University (JGU)

High School Diploma, International Baccalaureate (IB), Pathways World School