---
title: "Vritika S. - Assistant Manager- Brand & Copy in Bengaluru | Tal"
description: "Meet Vritika S., Writer of all formats. Director of some reels, connoisseur of memes and memorable mildly inappropriate humour. based in Bengaluru. AI stack includes claude, gemini, and metaai. Explore public work links including docs.google.com."
image: "https://tal.club/meet/vritika-shorie/share-image"
---

# Vritika S\. on Tal

## Headline

Writer of all formats\. Director of some reels, connoisseur of memes and memorable mildly inappropriate humour\.

## About

I lend words to your thoughts\. Beg your pardons\. Scold ChatGPT and Claude\. Research with Gemini and NotebookLM\. Write words that help you find your people\. I add new things to my life and archive them for future use, leaving everyone wondering, "Why does she know that one specific detail about watches when she doesn’t even wear them?" I am the AI to your retAIn & sustAIn\.

## Location

Bengaluru

## AI stack

claude

gemini

metaai

notebooklm

openai

## Work experience

Assistant Manager\- Brand & Copy at Kiwi, Apr 2026 \- Sep 2026 · 5 mo, Bengaluru, \- Transitioned from Copywriter to Assistant Manager \- Brand & Copy \- Specialising in brand strategy, tone of voice \(TOV\), and intellectual property \(IP\) creation \- Managing end\-to\-end performance marketing and analysing key metrics \- Ensuring content alignment and effective communication strategies

Copywriter at Kiwi, Dec 2024 \- Sep 2026 · 1 yr 10 mos, I thrive in a dynamic environment at Kiwi, where I contribute to enhancing user experiences through effective copywriting and collaboration\. • Collaborate with diverse teams to identify and solve creative challenges in UI and UX\. • Engage in brainstorming sessions to develop innovative solutions that resonate with users\. • Coordinate daily with team members to maintain project alignment and efficiency\.

Senior Copywriter at Opus CDM, Nov 2023 \- Dec 2024 · 1 yr 2 mos, Bengaluru, Karnataka, India

Senior Copywriter at Freeflow Ideas, Mar 2022 \- Nov 2023 · 1 yr 9 mos, Bengaluru, Karnataka, India

Copywriter at Pink Lemonade Communications Pvt Ltd\., Mar 2021 \- Mar 2022 · 1 yr 1 mo, Bengaluru, Karnataka, India

English Teacher at Army Public School, Apr 2015 \- Feb 2021 · 5 yrs 11 mos, Bathinda, Punjab, India, Holding, developing daily teaching and learning on the Microsoft Teams through a conversation based context\. Enabling the students to feel empowered in an English class with another language up their sleeves\.

## Education

Master of Arts \- MA, English, Panjab university

Master of Business Administration \- MBA, Human Resources Management/Personnel Administration, General, Lovely Professional University

## Public links

- docs\.google\.com: https://docs\.google\.com/presentation/d/1onV6kK2hcH1opCJ5OlCgOpmA5wvd\-Lp4/edit?usp=drivesdk&ouid=101627342123678476009&rtpof=true&sd=true

[View the original profile](https://tal.club/meet/vritika-shorie)

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