Headline

AI-First Product Designer | Design-Driven Growth | Business Strategy

About

I'm a product designer who approaches design as a strategic discipline. I believe design only works when it solves real problems for real users AND creates measurable business impact. That means: start with research (not gut feeling), explore multiple solutions, validate with real users before full execution, and measure impact through metrics that matter. I've worked on digital products where I validated design decisions through user testing and A/B testing. I've also built brand and positioned businesses in competitive markets, learning how strategic design drives customer acquisition. I understand that design exists within business constraints unit economics, partnerships, operations and the best design decisions account for all of that. I'm looking for a product design role where I can bring both the craft (beautiful, functional interfaces) and the strategy (design that drives business metrics). I want to work at companies solving real problems for B2B or B2C users, where design is seen as a competitive advantage, not just a nice-to-have. Open to full-time, contract, or strategic partnerships. Let's talk if you're building something meaningful.

Location

India

AI stack

claude

lovable

openai

claudecode

Work experience

Product Designer at Arista Chauffeur, Aug 2025 - Present · 1 yr 2 mos, Bengaluru

Product Designer at Freelance, Jul 2024 - May 2025 · 11 mos, Remote, Worked on diverse freelance design projects across mobile and web platforms, addressing specific business needs. Key projects include: ✦ Manage My Business – Designed a mobile app to help small business owners streamline daily operations and manage in-house delivery tasks. Built user-centric workflows, wireframes, and prototypes in Figma to significantly improve task efficiency. ✦ Kalakar Studio – Designed a website for a branding agency to showcase their portfolio and services. Integrated a scalable blog and e-commerce features for future scalability.

Design Lead at AWS User Group Dehradun, Sep 2022 - Jan 2023 · 5 mos, Dehradun, Uttarakhand, India, Lead design initiatives for AWS UG Dehradun, a regional tech community - Led content strategies for community engagement. - Designed visual assets for social media and website for the community event. - Mentored newer volunteers on basic design tools and workflows.

Education

Bachelor of Design, User Experience and Interaction Design, UPES

Public links

vivekdesign.com: https://www.vivekdesign.com/