---
title: "Viswaik Sajitha Sujan - Director of Marketing in Bengaluru | Tal"
description: "Meet Viswaik Sajitha Sujan, Scaling Revenue Through Digital Strategy | Growth marketer | High-intent acquisition strategy | Performance creative strategy | Meta ads optimization based in Bengaluru. AI stack includes claude, gemini, and notebooklm. Explore public work links including viswaik.netlify..."
image: "https://tal.club/meet/viswaik-s-sujan/share-image"
---

# Viswaik Sajitha Sujan on Tal

## Headline

Scaling Revenue Through Digital Strategy \| Growth marketer \| High\-intent acquisition strategy \| Performance creative strategy \| Meta ads optimization

## About

I go where the growth problem is, then I fix it\. Over the last 5\+ years, I’ve built revenue systems across education, public platforms, and agri\-tech\. Different audiences, different stages of business, same funnel logic\. I don’t start with channels\. I start with where people enter, where they drop off, and what’s stopping them from converting\. Then I build the content, the paid strategy, and the team around that\. Some of what that’s looked like: leading full\-funnel marketing at a global ed\-tech company, where monthly revenue grew 5X, Instagram leads grew 3X, and YouTube inbound grew 4X, with paid channels running at a 4\.5X ROAS\. At a large\-scale public outreach platform, I doubled daily active users and scaled daily video views from under a million to nearly three million\. I’ve taken a YouTube channel from 5K to 50K subscribers in six months and built a funnel that generated 350\+ paid enrolments in two months\. And I’ve built a farmer advisory program from zero, reaching over 12 lakh users across YouTube, and other social channels\. I work across Meta Ads, Google Ads, YouTube, CRM systems, and MoEngage, and I build and lead teams to run all of it\. If you’re a founder or a team that needs someone to own growth, whether that’s funnel strategy, paid media, content, or building out a marketing team from scratch, I take on select freelance and consulting projects\. Send me a message and tell me what you’re building\. I’ll tell you honestly if I’m the right fit\. Let’s connect: viswaikssujan123@gmail\.com

## Location

Bengaluru

## AI stack

claude

gemini

notebooklm

notion

openai

## Work experience

Director of Marketing at Lanstitut, Mar 2025 \- Present · 1 yr 7 mos, Bengaluru, Karnataka, India, >> Lead end\-to\-end growth across organic and paid channels, building structured inbound acquisition systems >> Contributed to 2X\+ company revenue growth through scalable funnel design and experimentation >> Work closely with founders on growth strategy, positioning, and expansion >> Manage multi\-channel acquisition across content, performance marketing, and community\-led growth >> Built and scaled marketing team across multiple cities >> Designed data\-driven experimentation frameworks to improve conversion and reduce acquisition costs >> Built authority\-driven content engines converting attention into qualified demand

Senior Analyst at I\-PAC \(Indian Political Action Committee\), May 2023 \- Jun 2024 · 1 yr 2 mos, Kolkata, West Bengal, India, >> Led end\-to\-end management of the Didir Doot App during the 2024 Lok Sabha Election campaign, enabling direct communication between the Chief Minister of West Bengal and voters\. Resulting in a 2X increase in Daily Active Users \(DAU\)\. >> Scaled in\-app daily video views from 9 lakh to 28 lakh, leveraging data\-backed content strategy and user engagement optimization\. >>Launched and rapidly grew a political commentary page to 8,800\+ followers and over 10 million views in six months through trend\-driven content and strategic audience positioning\. >> Managed and monitored daily operational reports for the Digital Communication Team of West Bengal projects, ensuring real\-time accuracy, stakeholder alignment, and on\-time project delivery\.

Senior Process Associate at Samagra \| Transforming Governance, Jan 2023 \- Feb 2023 · 2 mos, Delhi, India

Analyst at Global Governance Initiative, Sep 2022 \- Mar 2023 · 7 mos, Remote, >> Led the growth of Naman Shrivastava’s YouTube channel, increasing subscribers 10X \(5K to 50K\) in 6 months by executing a data\-driven content and SEO strategy\. >> Developed and executed a content strategy that aligned with the client's brand and messaging, resulting in consistent engagement and rapid subscriber growth >> Monitored and analyzed channel performance metrics such as views, engagement rates, and audience demographics to continuously optimize content and drive channel growth >> Implemented SEO strategies and optimized video titles, descriptions, and tags to improve discoverability, resulting in a significant increase in views and new subscribers >> Created viral content by tapping into trends and understanding the audience's interests, resulting in videos that gained significant views, engagement, and shares on social media platforms >> Successfully maintained a consistent viewership of 1 million views in every 28\-day period, demonstrating the ability to sustain long\-term engagement and growth for the channel >> Played a key role in driving the growth of the Misfits\.Bet IFS program, launched by GGI to provide high\-quality UPSC preparation training to aspiring civil servants

Assistant Program Manager \- Farmer Services at DeHaat, Apr 2022 \- Jan 2023 · 10 mos, • Led a team of 3 members, fostering collaboration across different verticals to enhance the effectiveness of farmer advisory services\. • Contributed to the company's success by building a digital community of farmers

Management Trainee \- Farmer Services at DeHaat, Jun 2021 \- Dec 2022 · 1 yr 7 mos, Delhi, India, >> Developed and spearheaded an innovative Farmer Service Program aimed at providing essential agricultural knowledge and information to support farmers\. >> Successfully leveraged social media platforms, including Facebook, YouTube, and Share Chat, to deliver timely advisory services to farmers\. >> Deployed digital marketing tools and techniques such as IVR and SMS Campaigns, WhatsApp Campaigns, Webinars, YouTube Marketing, and in\-app marketing for comprehensive farmer advisory\. >> Reached out to more than 10 lakhs\+ farmers through strategic utilization of digital platforms >> Organized multiple farmer meetings in villages of Uttar Pradesh and Bihar, addressing crucial crop\-related issues\. >> Conducted research studies to support the Farmer Services vertical\.

## Education

MA in Social work \(Delhi School Of Social Work\), Delhi University

Bsc \(Honours\) \- Ramjas College, Physics, Delhi University

## Public links

- viswaik\.netlify\.app: https://viswaik\.netlify\.app/

[View the original profile](https://tal.club/meet/viswaik-s-sujan)

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