Headline

Lead -AI Product Manager @ Bajaj Finserv Health | Certified Product Manager

About

With over 10 years of experience in product management, I am a Certified Product Manager (CPM) and currently serve as a Lead Product Manager at Bajaj Finserv Health, a digital health platform offering insurance, wellness, and healthcare services. My mission is to build products that solve real problems, enhance customer satisfaction, and drive growth for both the company and the industry. My core competencies span product marketing, strategy, analytics, and user experience. I have successfully launched and scaled innovative products, including Arogya Care, a comprehensive health plan with insurance coverage, and have driven organic traffic, online transactions, and user retention for the B2C vertical of Bajaj Finserv Health. In addition, I have also built and operationalized multiple product capabilities such as: • A/B testing and experimentation systems • Vernacular language experiences for accessibility at scale • Document management for claims and records • Search optimization and personalization to improve discovery and engagement Currently working on to shape the future of digital health and managed care — where integrated ecosystems empower users to stay healthier, prevent complications, and access care more seamlessly.

Location

Pune Division

AI stack

aistudio

anthropic apis

claude code

claude

codex

deepmind

Work experience

Senior Lead - Product at Bajaj Finserv Health, Sep 2024 - Present · 2 yrs 2 mos, Pune District, Maharashtra, India, Scaled Chronic Management Programmes from 0 to 1 , 1 to 10 and added new product initiatives like Smart Report, Smart Insights, AI model for chronic condition, Care Plans to improve health outcomes for corporate employees while reducing avoidable healthcare claims and costs for insurers Led a team of 10+ members to drive product excellence and team of 25+ dietcians and 30+ doctors to improve health outcomes From mental health to maternity, chronic care to eldercare - managed care is a bold step forward in helping employers prevent, protect and care for their teams in meaningful ways.

Lead - Product at Bajaj Finserv Health, Dec 2022 - Sep 2024 · 1 yr 10 mos, Pune, Drive traffic organically for B2C vertical of BFHL. Metric Impacted: Total Unique Users, Average Position Merchandising of Labs Vertical Metric Impacted: Impressions , Clicks -CTR and Overall Bookings Launched condition management Wellness programmes for users suffering from various diseases. (0 to 1) Metric Impacted : GMV - 1cr +

Deputy Lead - Product at Bajaj Finserv Health, Oct 2021 - Nov 2022 · 1 yr 2 mos, Pune Division, Maharashtra, India, 0 to 1 launch of Insurance (Arogya Care) product for BFHL (Aarogya Care is an umbrella name for all health plans offered by Bajaj Finserv Health with an insurance cover ) Metric Impacted: Overall Online Transactions

Senior Product Manager- Omnichannel at Croma, Infiniti Retail Limited, May 2020 - May 2021 · 1 yr 1 mo, Mumbai, Maharashtra, India, Identifying new product opportunities based on market research Prioritizing and managing the scope of product. Identifying gaps in the internal product functionality to build new features and improve existing ones Worked on launch of new version of Croma.com

Product Manager- New Initiatives and Innovation at ZEE5, May 2019 - May 2020 · 1 yr 1 mo, Mumbai, Worked on the launch of new age UGC offering for the youth ( Zee5 Hipi - Android , iOS ). Metric Impacted: Video Views, Engagement , Average Playback Time, Profile Views, Views Overtime https://www.zee5.com/hipionzee5/ https://gadgets.ndtv.com/apps/news/zee5-hipi-launch-tiktok-alternative-short-video-platform-2279505

Product Manager - Online e-commerce Marketplace, Digital and Consumer Durable Products at Bajaj Markets, Nov 2017 - May 2019 · 1 yr 7 mos, Pune, Maharashtra, India, BFL Marketplace ( www.bajajfinservemistore.in ) - Design the processes and detailed data flow that the business needs - Continuously look for opportunities to optimize the process by eliminating unnecessary steps and increasing automation - Use a data-driven approach to reduce errors and increase profitability - Maintain and prune the detailed product roadmap based on company vision - Get into detailed discussion with partners (suppliers, payment gateways, logistics partners etc) to develop / enhance APIs - Understand the customer buying process and continuously improve the website to increase sales - Document the process flow, own it, disseminate it and train the people involved in implementing the process flow - Coordinate with the engineering team to make necessary changes in the technology -Implemented Hotjar ( https://www.hotjar.com/ ) , Uptrends (https://www.uptrends.com/ - Website and Web Performance monitoring tool ), Akamai ( CDN service ) , Blog and Exchange functionality for EMI Store - Taking care of SEO activities to check regular website hygiene. - Implemented Adobe Product suites ( Adobe Launch , Adobe Target, Adobe Experience Manager )

Associate Product Manager - Digital at Care Insurance, Jul 2016 - Oct 2017 · 1 yr 4 mos, Noida Area, India, • Analysis and design stages of development as well getting it implemented through the development team. • Coordinating with various teams associated in product development activity to ensure effective participation and timely execution • Designing wireframes, product documents and other related material • Handling the Affiliate and Web marketing activities of the products. • Understand opportunities for improvement through data, surveys and customer connect • Tracking data on platforms: Google Analytics, Adwords. • E-mail marketing. • Working with agency and vendors for Optimizing campaigns. • Campaign reporting. • Building and Maintaining Strong Agency and Publisher relationships.

Education

PGDM, Marketing, JRE School of Management (Educomp Raffles Joint Venture)

Bachelor of Technology (BTech), ELECTRONICS AND INSTRUMENTATION, Siksha 'O'​ Anusandhan University