Vineeth Sajjan GM profile photo 1 on Tal

Vineeth Sajjan GM

Category Manager II - Zepto | Ex-Myntra, ABFRL | Retail, Ecom, Qcom

Bengaluru

4+ years of work experience

Zepto
Oct 202511 mosPresent

• Solving for assortment gaps & availability. • Enabling Category/Platform activations. • Unlocking Growth levers. • Competition research and analysis.
Zepto
Dec 202411 mosOct 2025

• Scaled the category to 3x in last 1 year maximizing the levers. • Improved the availability and MSL to over 90% for the Top, and Mid brands. • Scaled superstore GMV contribution to 10%+ scaling the tail brands, exclusive launches and use cases. • Strategising pricing, and platform levers like supersaver/EDLP and increasing category penetration, and maintaining price competitiveness across platforms. • Unlocking growth levers, driving the brand growth, monetization inputs , on-app and off-app activations and optimised the A2S to the category and CODB of brands. • Competition analyisis and benchmarking and bridging the gap focusing on key bets and indexation and bringing it down to less than 2.5x from 3x while growing XX% QoQ. • Managing the replenishment master hygiene building efficiency and reducing TAT in all of the category work flows. • Navigating brand's and category nuances internally coordinating and unblocking by partnering with the stakeholders
Myntra
Mar 20246 mosAug 2024

Bengaluru, Karnataka, India · Hybrid

Sports - Apparel & Footwear BU • Decathlon E2E business, data & operations on Outright and Marketplace. • Revived Decathlon business solving operational challenges and scaling the catalog from 200 styles to 1400+ styles. • Building core sports & performance portfolio, adding selections of Cricket, Football, Basketball and other sports, scaling the style count to over 3000 styles.
Myntra
May 202311 mosMar 2024

Bengaluru, Karnataka, India · Hybrid

Sports Apparel • Working across B2B(outright) & B2C(Marketplace) models managing Business, Data & Operations of 50+ Sports brands across Mass, Premium and D2C labels. • Solely driving the business & growth of tail brands contributing over 10% to the GMV. • Key launches of Ultimate Jersey Destination Store for IPL’24, and ODI & T20 World Cup campaign on the platform bringing in goodness to the category. • Driving traffic to the category by optimising catalog, content, and enhancing discoverability and navigation. • Improved the catalog width, and developed on core sports Brands & article types offerings by 40% YOY. • Managing multiple stakeholders and vendors to streamlining the workflow for the category, and minimising the TAT.
Aditya Birla Fashion and Retail Ltd.
Jul 202211 mosMay 2023

Bengaluru, Karnataka, India

• Driving Men’s department managing sales, inventory and a team of 15+ employees. • Enhancing visual appeal, driving footfall and customer conversion. • Maintaining a healthy Customer experience & satisfaction. • Upheld sales contribution to the NSV by over 35% for the FY’23. • Improving the KPIs such as Basket size, ABV, Conversion, and growing the loyalty program subscription MOM.
NbliK
May 20212 mosJun 2021

• Cold mailing and user onboarding. • Fetching feedbacks. • Onboarded one of the top writer of Quora to Nblik. • Built and managed a community of 100+ users.

Vineeth’s AI Stack

claude
claude
gemini
gemini

Education

B.Sc, Hospitality, Travel and Tourism Management

IHM B

20193 yrs2022
Indira Gandhi National Open University

Tourism and Travel Management

Indira Gandhi National Open University

20193 yrs2022

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Headline

Category Manager II - Zepto | Ex-Myntra, ABFRL | Retail, Ecom, Qcom

About

Adept. Calculative. Inquisitive. Experience across Retail, Ecom, Qcom in Fashion, Sports Apparel Accessories and Footwear, D2C, and FMCG.

Location

Bengaluru

AI stack

claude

gemini

Work experience

Category Manager II at Zepto, Oct 2025 - Present · 11 mos, • Solving for assortment gaps & availability. • Enabling Category/Platform activations. • Unlocking Growth levers. • Competition research and analysis.

Category Manager I at Zepto, Dec 2024 - Oct 2025 · 11 mos, • Scaled the category to 3x in last 1 year maximizing the levers. • Improved the availability and MSL to over 90% for the Top, and Mid brands. • Scaled superstore GMV contribution to 10%+ scaling the tail brands, exclusive launches and use cases. • Strategising pricing, and platform levers like supersaver/EDLP and increasing category penetration, and maintaining price competitiveness across platforms. • Unlocking growth levers, driving the brand growth, monetization inputs , on-app and off-app activations and optimised the A2S to the category and CODB of brands. • Competition analyisis and benchmarking and bridging the gap focusing on key bets and indexation and bringing it down to less than 2.5x from 3x while growing XX% QoQ. • Managing the replenishment master hygiene building efficiency and reducing TAT in all of the category work flows. • Navigating brand's and category nuances internally coordinating and unblocking by partnering with the stakeholders

Associate - Category Manager at Myntra, Mar 2024 - Aug 2024 · 6 mos, Bengaluru, Karnataka, India · Hybrid, Sports - Apparel & Footwear BU • Decathlon E2E business, data & operations on Outright and Marketplace. • Revived Decathlon business solving operational challenges and scaling the catalog from 200 styles to 1400+ styles. • Building core sports & performance portfolio, adding selections of Cricket, Football, Basketball and other sports, scaling the style count to over 3000 styles.

Senior Officer - Category Management at Myntra, May 2023 - Mar 2024 · 11 mos, Bengaluru, Karnataka, India · Hybrid, Sports Apparel • Working across B2B(outright) & B2C(Marketplace) models managing Business, Data & Operations of 50+ Sports brands across Mass, Premium and D2C labels. • Solely driving the business & growth of tail brands contributing over 10% to the GMV. • Key launches of Ultimate Jersey Destination Store for IPL’24, and ODI & T20 World Cup campaign on the platform bringing in goodness to the category. • Driving traffic to the category by optimising catalog, content, and enhancing discoverability and navigation. • Improved the catalog width, and developed on core sports Brands & article types offerings by 40% YOY. • Managing multiple stakeholders and vendors to streamlining the workflow for the category, and minimising the TAT.

Department Manager at Aditya Birla Fashion and Retail Ltd., Jul 2022 - May 2023 · 11 mos, Bengaluru, Karnataka, India, • Driving Men’s department managing sales, inventory and a team of 15+ employees. • Enhancing visual appeal, driving footfall and customer conversion. • Maintaining a healthy Customer experience & satisfaction. • Upheld sales contribution to the NSV by over 35% for the FY’23. • Improving the KPIs such as Basket size, ABV, Conversion, and growing the loyalty program subscription MOM.

Community Manager Intern at NbliK, May 2021 - Jun 2021 · 2 mos, • Cold mailing and user onboarding. • Fetching feedbacks. • Onboarded one of the top writer of Quora to Nblik. • Built and managed a community of 100+ users.

Education

B.Sc, Hospitality, Travel and Tourism Management, IHM B

Tourism and Travel Management, Indira Gandhi National Open University