Headline

Digital Marketing Strategist at Virallens

About

Started my career as an engineer, but my curiosity for how brands connect with people pulled me into the world of digital marketing. Over the years, I’ve built my expertise across Social Media Strategy and hands on experience in Paid Performance, SEO, Influencer Marketing, and AI-led digital initiatives. Whether it’s scaling ProposalHelper’s client base 3X, planning multi-crore ad budgets for bigbasket, or leading influencer campaigns that blend creativity with measurable ROI. I thrive on turning digital touchpoints into business impact. What sets me apart is a balance of hands-on execution + strategic oversight. I’ve trained aspiring marketers, led cross-functional teams, and translated complex client goals into campaigns that not only look good but deliver results.

Location

Greater Bengaluru Area

Work experience

Digital Marketing Strategist at Virallens, Jun 2026 - Present · 3 mos, Bengaluru

Manager ~ Client Strategy & Servicing at Webenza, Jan 2026 - Jun 2026 · 6 mos, Bengaluru, Karnataka, India

Account Manager at HiveMinds, Oct 2023 - Aug 2025 · 1 yr 11 mos, On-site, Social Media ~ Social Media Strategy for Large & Medium scale brands ~ End-to-end campaign planning, execution, and reporting ~ Owned client communication and ensured alignment on goals ~ Coordinated and led cross-functional teams to deliver on time and on brief ~ Integrated AI tools to enhance social media performance and efficiency ~ Executed influencer marketing campaigns aligned with brand objectives Paid Performance ~ Media Plan and budget allocation ~ Monitor daily performance and pacing to ensure spends match the plan ~ Perform A/B testing on creatives & audiences ~ Analyze campaign data and generate performance reports ~ Social Media boosting to amplify engagement and follower growth

Social Media Specialist at HiveMinds, Oct 2022 - Oct 2023 · 1 yr 1 mo, Bengaluru, Karnataka, India, ~ Develop and implement social media strategies for multiple brands ~ Manage and oversee all social media platforms, ensuring consistent and on-brand messaging ~ Analyze social media trends, audience behaviour and competitor activity to make strategy adjustments ~ Collaborate with cross functional teams ~ Client Communication & Coordination ~ Team Management

Assistant Manager - Digital Marketing at Indus Net Technologies, Feb 2022 - Jul 2022 · 6 mos

Digital Marketing Specialist at ProposalHelper, Nov 2019 - Feb 2022 · 2 yrs 4 mos

Education

Bachelor of Engineering (B.E.), Electronics and Communications Engineering, Visvesvaraya Technological University

Bachelor of Engineering (B.E.), Electronics and Communications Engineering, Gogte Institute of Technology