SEO Executive | Technical SEO, On-Page & GEO/AEO Strategy | Ahrefs, GSC, GA4, Screaming Frog | MBA Digital Marketing | Open to Opportunities

Mohali

Agra






Master of Business Administration, Marketing/Marketing Management, General
Uttaranchal university

B.Voc — Tourism & Hospitality Management
UEI Global Education
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I used to think SEO meant chasing keywords and waiting months for rankings to move. Then AI Overviews, ChatGPT, and Perplexity started answering questions before users even clicked a link — and I realized the game had already changed. I'm Vikas Chaudhary, an SEO & AI Search Specialist currently interning as an Organic Search Strategist at CueForGood Solutions, a purpose-driven digital marketing agency in Mohali. I work at the intersection of three things: technical SEO (the foundation), content optimization (the substance), and Generative/Answer Engine Optimization — GEO and AEO — (the future, where brands need to be visible inside AI-generated answers, not just search results pages). Day to day, I run technical SEO audits with Screaming Frog, conduct keyword research in Ahrefs, monitor performance through Google Search Console and GA4, and deliver monthly organic performance reports for a UK-based ecommerce client. I'm also a government-certified apprentice under NAPS (Skill India, Ministry of Education, Govt. of India) and hold certifications from Surfer Academy (AI Search Engine Optimisation Masterclass), BrightLocal (Local SEO), and Anthropic (AI Fluency). Alongside this, I'm pursuing an MBA in Marketing at Uttaranchal University, with my research project focused specifically on the role of SEO in digital marketing strategy. What sets my approach apart is that I don't treat SEO and AI search as separate disciplines. I'm actively building topical authority frameworks while studying how content needs to be structured for LLM crawlers, RAG-based retrieval, and AI-generated citations. I share what I learn — both the agency work and the research — on LinkedIn and on my blog. If you're building an SEO team, need someone who can bridge technical audits with AI-search strategy, or just want to talk about where search is heading — I'd love to connect. Feel free to message me or follow along for weekly insights through my newsletter, The Search Signal. Keywords: SEO, Technical SEO, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), AI Search Optimization, Keyword Research, Google Search Console, Google Analytics 4 (GA4), Content Strategy, Digital Marketing
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Search Engine Optimization Specialist at 'Cue for Good' Solutions, Dec 2025 - Present · 7 mos, Mohali, SEO intern executing technical audits, keyword strategy, and AI-search optimization for client websites, including end-to-end monthly reporting for a UK-based ecommerce brand. - Conducted keyword research using Ahrefs to identify high-opportunity ranking terms, directly shaping content strategy for client campaigns - Audited client websites using Screaming Frog, identifying and prioritizing crawl errors, broken links, and site architecture issues to improve crawlability - Delivered monthly organic performance reports for a client ecommerce site using GA4 and Google Search Console, tracking impressions, CTR, and keyword ranking movement - Implemented on-page optimizations (metadata, internal linking, schema markup) and contributed to GEO/AEO strategy to improve content visibility in AI Overviews, ChatGPT, and Perplexity results
Front Desk Assistant at Oberoi Hotels & Resorts, Jun 2024 - Oct 2024 · 5 mos, Agra, Delivered premium guest experiences at one of India's most prestigious luxury hospitality brands. - Managed front desk operations including check-in/check-out, reservation handling, and guest query resolution for a high-volume luxury property. - Maintained Oberoi service standards by proactively anticipating guest needs and resolving issues before escalation. - Coordinated cross-departmental communication to ensure seamless guest experiences across concierge, housekeeping, and F&B teams. - Developed strong client-facing communication and problem-solving skills in a high-pressure, detail-oriented environment.
Industrial Training at JW Marriott, Jul 2019 - Dec 2019 · 6 mos, Completed structured hospitality training at an internationally recognised luxury property. - Supported event coordination and guest communications across departments during a 6-month industrial training placement. - Maintained service documentation and quality control aligned with JW Marriott's global hospitality benchmarks. - Built foundational skills in guest relationship management and inter-departmental collaboration in a fast-paced, guest-first environment.
Master of Business Administration, Marketing/Marketing Management, General, Uttaranchal university
B.Voc — Tourism & Hospitality Management, UEI Global Education