---
title: "Vignesh Kumar - Business Analyst (GTM & Strategy) in Bengaluru | Tal"
description: "Meet Vignesh Kumar, AI-led Product Marketing | GTM Strategy | Market Intelligence @ SatSure based in Bengaluru. AI stack includes antigravity, claude, and gemini."
image: "https://tal.club/meet/vigneshkumar-m/share-image"
---

# Vignesh Kumar on Tal

## Headline

AI\-led Product Marketing \| GTM Strategy \| Market Intelligence @ SatSure

## About

I started as a market researcher\. My world was spreadsheets, TAM calculations, and competitor matrices\. I was good at finding answers but I kept asking myself a question nobody had assigned me: so what do we do about it? That restlessness is what moved me into GTM\. Suddenly the research had a job\. I wasn’t just mapping markets, I was figuring out which buyer to talk to, what would make them stop and listen, and how to build a campaign that actually converted\. But somewhere in that work, I found the thing I loved most\. Not the strategy decks\. Not the pipeline numbers\. It was the moment a deeply technical product clicked for a skeptical buyer\. That instant of clarity, when something complex suddenly felt obvious and necessary\. That’s product marketing\. And once I saw it, I couldn’t unsee it\. Today at SatSure, I work at the intersection of satellite intelligence and human decision\-making\. My buyers are credit heads in Mumbai, forestry directors in Helsinki, government GIS teams across three continents\. Each one needs a different story, same product, different truth\. I’m still the logical one in the room\. I just use that logic to figure out what story will land\.

## Location

Bengaluru

## AI stack

antigravity

claude

gemini

notebooklm

openai

## Work experience

Business Analyst \(GTM & Strategy\) at SatSure, Jan 2025 \- Present · 1 yr 10 mos, Bengaluru, Karnataka, India, ● Led multiple market assessment projects, identifying growth opportunities across industries, including satellite analytics, agriculture, and climate tech\. ● Worked closely with CXOs and leadership teams on strategic execution, GTM initiatives, and special projects\. ● Delivered Go\-To\-Market \(GTM\) strategies, combining customer segmentation, value proposition design, and competitive positioning\. ● Conducted primary and secondary research to support investment decisions, partnerships, and new product development\. ● Preparing C\-level presentations, pitch decks, and collateral to align stakeholders and communicate insights\. ● Supporting business growth forecasting, revenue modeling, and investor documentation for new business lines\. ● Supported product development and innovation roadmaps by synthesizing insights from research and market feedback\. ● Worked cross\-functionally with marketing, product, and leadership teams to ensure strategic execution\.

Junior Business Analyst at SatSure, Dec 2022 \- Dec 2024 · 2 yrs 1 mo, Banglore India, ● Conducted foundational market and industry research to support strategy team objectives\. Assisted in competitor benchmarking and contributed to internal insights decks for leadership decision\-making\. ● Helped create newsletters and project updates, building skills in business communication and research articulation\. ● Participated in GTM planning tasks and collaborated across marketing and product teams\.

## Education

PGDM, Marketing & Analytics, Thiagarajar School of Management

[View the original profile](https://tal.club/meet/vigneshkumar-m)

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