Headline

AI-led Product Marketing | GTM Strategy | Market Intelligence @ SatSure

About

I started as a market researcher. My world was spreadsheets, TAM calculations, and competitor matrices. I was good at finding answers but I kept asking myself a question nobody had assigned me: so what do we do about it? That restlessness is what moved me into GTM. Suddenly the research had a job. I wasn’t just mapping markets, I was figuring out which buyer to talk to, what would make them stop and listen, and how to build a campaign that actually converted. But somewhere in that work, I found the thing I loved most. Not the strategy decks. Not the pipeline numbers. It was the moment a deeply technical product clicked for a skeptical buyer. That instant of clarity, when something complex suddenly felt obvious and necessary. That’s product marketing. And once I saw it, I couldn’t unsee it. Today at SatSure, I work at the intersection of satellite intelligence and human decision-making. My buyers are credit heads in Mumbai, forestry directors in Helsinki, government GIS teams across three continents. Each one needs a different story, same product, different truth. I’m still the logical one in the room. I just use that logic to figure out what story will land.

Location

Bengaluru

AI stack

antigravity

claude

gemini

notebooklm

openai

Work experience

Business Analyst (GTM & Strategy) at SatSure, Jan 2025 - Present · 1 yr 10 mos, Bengaluru, Karnataka, India, ● Led multiple market assessment projects, identifying growth opportunities across industries, including satellite analytics, agriculture, and climate tech. ● Worked closely with CXOs and leadership teams on strategic execution, GTM initiatives, and special projects. ● Delivered Go-To-Market (GTM) strategies, combining customer segmentation, value proposition design, and competitive positioning. ● Conducted primary and secondary research to support investment decisions, partnerships, and new product development. ● Preparing C-level presentations, pitch decks, and collateral to align stakeholders and communicate insights. ● Supporting business growth forecasting, revenue modeling, and investor documentation for new business lines. ● Supported product development and innovation roadmaps by synthesizing insights from research and market feedback. ● Worked cross-functionally with marketing, product, and leadership teams to ensure strategic execution.

Junior Business Analyst at SatSure, Dec 2022 - Dec 2024 · 2 yrs 1 mo, Banglore India, ● Conducted foundational market and industry research to support strategy team objectives. Assisted in competitor benchmarking and contributed to internal insights decks for leadership decision-making. ● Helped create newsletters and project updates, building skills in business communication and research articulation. ● Participated in GTM planning tasks and collaborated across marketing and product teams.

Education

PGDM, Marketing & Analytics, Thiagarajar School of Management