Headline

IIM Lucknow ’25 | International Business Strategy @ Cristol

About

Vidya helps companies achieve their revenue targets by enabling decision-making through stakeholder discussions that uncover problems and unlock growth. She specializes in account expansion, customer acquisition, and cross-functional alignment between marketing and revenue teams. Her professional journey includes roles at Whatfix, Interview Kickstart, Simplilearn, Clearwater Inc., and DRDO, spanning industries such as technology, education, sales, and research. This diverse experience has equipped her with strong capabilities in enterprise sales, branding, consultative selling, client retention, and promotional marketing. Vidya holds a Bachelor’s degree in Biotechnology from PES University and has completed her MBA from IIM Lucknow, strengthening her foundation in strategic communications, project management, and leadership. With a combination of technical knowledge and strategic marketing expertise, she is recognized for her ability to craft data-driven strategies, enhance brand positioning, and support sustainable business growth across global markets.

Location

Mumbai

AI stack

claude code

claude

gemini

notebooklm

notion

openai

Work experience

Senior Manager - Sales & Marketing at Krishna Antioxidants Pvt Ltd, Apr 2025 - Present · 1 yr 6 mos, Mumbai, Maharashtra, India, Led business development and strategic sales initiatives for a specialty chemicals manufacturer . 1. Revived 6 dormant high-value accounts through 5-year sales-data analysis and solution engineering, recovering $1.05M+ in revenue (110% of quota) 2. Built a $10M+ pipeline through strategic outreach to global players including a German major and a leading Brazilian conglomerate. 3. Closed Brenntag as a new logo by multi-threading across key stakeholders, converting the deal into a multi-year partnership. 4. Delivered data-backed growth recommendations directly to C-suite and government stakeholders (former directors of ONGC, BPCL, HPCL), contributing to a 24% improvement in compliance-standards adherence. 5. Expanded APAC footprint by signing a key domestic distributor and onboarding a global distributor under exclusivity agreements. 6. Acquired 3 net-new customers via targeted outbound prospecting and cross-selling across product categories.

Enterprise Sales Intern at Whatfix, Apr 2024 - May 2024 · 2 mos, Bengaluru, Karnataka, India, Worked with the enterprise sales team in the Digital Adoption Platform (DAP) space, supporting sales strategy for Fortune 500 clients across the MENA region. 1. Conducted market research and analyzed 1,000+ leads to identify high-potential enterprise accounts, creating 80+ detailed account dossiers and targeted prospect lists. 2. Collaborated with C-suite stakeholders to analyze 40+ ongoing deals, identify buying signals, and improve sales funnel efficiency by 20% through demand forecasting and opportunity-stage analytics. 3. Leveraged tools such as LinkedIn Sales Navigator, Gartner, G2, and Capterra to support strategic outreach, competitor analysis, and pipeline growth initiatives worth $ 3M+.

Program Advisor at Interview Kickstart, Aug 2021 - Jun 2022 · 11 mos, Santa Clara, California, United States, Advised Software Engineers to uplevel in their careers by leveraging Interview Kickstart programs. 1. Managed 100+ clients while driving $1M+ in revenue through consultative selling, relationship management, and optimized sales funnel strategies. 2. Achieved 100% client retention and improved lead conversion by 7% through priority post-sales services. 3. Collaborated with the engineering and product management teams to revamp onboarding processes, increasing NPS by 4% 4. Proposed a strategic incentive structure to senior leadership which was implemented in Q2 of 2022, resulting in a 7% improved overall team productivity.

Account Manager at Simplilearn, Jul 2020 - Aug 2021 · 1 yr 2 mos, Bangalore Urban, Karnataka, India, Advised working professionals on executive career progression and postgraduate education by offering tailored programs in collaboration with Purdue University and IIT Madras. 1. Managed 60+ product lines, closed deals worth $50k+, and improved sales through client profiling and Salesforce-based database mapping. 2. Led upselling and cross-selling initiatives across 2,000+ clients, contributing to a 7% reduction in churn and increased revenue growth. 3. Received the Promising Star Award (1/300) for performance excellence in the account management vertical. 4. Earned a fast-track promotion in 8 months versus the 12-month average on account of overachieving quotas.

Business Associate at Clearwater Inc, May 2018 - Nov 2019 · 1 yr 7 mos, Bangalore Urban, Karnataka, India, Worked in a B2B tech sales role focused on Google Street View and bundled digital marketing solutions for small and medium businesses. 1. Managed a client portfolio worth ₹7.8L and helped businesses improve online visibility through SEO optimization, premium digital listings, and high-quality visual content. 2. Participated and networked at 20+ B2B conferences and drove a record ₹2L revenue from a key account within a week. 3. Generated ₹65k+ in new business through referral outreach, lead qualification and effective pipeline generation. 4. Analysed client pain points through RCA and optimized sales processes, contributing to a 14% increase in conversions.

Education

Postgraduate Degree, Business, Indian Institute of Management, Lucknow

Bachelor of Engineering - BE, Biotechnology, PES University