---
title: "Vasvi Agnihotri - Brand and Marketing Manager in Bengaluru | Tal"
description: "Meet Vasvi Agnihotri, Brand and Marketing Manager at SaffronEdge || AmplioInvest ll Good Glamm Group || Healthkart || Korra || Ogilvy & Mather based in Bengaluru. AI stack includes claude code, codex, and lovable. Explore public work links including vasvi-agnihotri-port-fe1j.bolt.host."
image: "https://tal.club/meet/vasvi-agnihotri/share-image"
---

# Vasvi Agnihotri on Tal

## Headline

Brand and Marketing Manager at SaffronEdge \|\| AmplioInvest ll Good Glamm Group \|\| Healthkart \|\| Korra \|\| Ogilvy & Mather

## About

Experienced Marketing Manager with a track record of 6\+ years, dedicated to effectively managing the company's interactions with a unified voice\. Proven expertise in devising and implementing impactful strategies and adept at collecting engagement data for companies and brands with a combined audience of 3 million followers\. Committed to relentlessly focusing on driving new revenues through strategic marketing initiatives\.

## Location

Bengaluru

## AI stack

claude code

codex

lovable

notion

Fathom

Haystack

## Work experience

Brand and Marketing Manager at Saffron Edge, May 2025 \- Present · 1 yr 5 mos, Gurugram, Haryana, India, • Built and launched Powerhouse, a productised $4K technical SEO package created to lower the trust barrier for first\-time clients\. Owned proposition, packaging, pricing, GTM and sales enablement; converted 14 of 19 pilots into recurring retainers \(74%\) • Defined ICP, positioning and messaging for SaffronOS, an AI\-led SEO/AEO/GEO diagnostic platform, through private beta to its first 3 paying customers • Created a combined social \+ AEO/GEO offering after identifying a white space in AI\-search visibility; sold to 2 clients for $3\.2K in new revenue • Grew qualified inbound leads by ≈25% and improved lead\-to\-client conversion from 10% to 12% through SEO, content and service\-led acquisition • Stabilized the client book after a $40K cancellation wave in June 2025 that forced a headcount reduction; restructured account ownership and capacity, reducing operating cost by 25\-28% and holding quarterly churn to ≈4 accounts over the following two quarters • Built the quality and performance layer behind the 55\+ client portfolio \(≈$1\.6M ARR\) through KPI tracking, QBRs, call monitoring, QC function and automated Looker Studio dashboards to catch account risk earlier • Lead 9 direct and 11 indirect reports across marketing, account management, social, ABM and quality control; own hiring, KPIs and appraisals for the function

Marketing Manager at Amplio Invest, Apr 2024 \- Apr 2025 · 1 yr 1 mo, Mumbai, Maharashtra, India, • Repositioned Amplio from a relationship\-led platform dependent on founder networks and SDR outreach into a retail proposition built on a 10K minimum ticket\. Owned audience definition, positioning, messaging architecture, website copy and visual direction • Contributed to a 67% increase in monthly investment volume, from ≈\|72L to ≈1\.2Cr • Led marketing for the consumer app launch, working with product, design and engineering on onboarding, KYC, first\-investment flow, CRM, referrals and repeat\-investment journeys • Reduced cost per acquired investor by 18%, from ≈\|1,325 to ≈\|1,085, within three months • Grew organic search clicks 133% \(≈150 to ≈350/month over 6 months\) and organic traffic 50% over 12 months • Managed 3 direct reports and a PR agency; controlled a budget scaling from \|1\.25L/month pre\-launch to ≈\|11L across the first three post\-launch months\.

Marketing Manager at BabyChakra \| Good Glamm Group, Feb 2023 \- Mar 2024 · 1 yr 2 mos, Mumbai, • Led marketing for 2 new product launches, Moisturising Creamy Bathing Bar and Baby Cream from consumer insight through proposition, packaging brief, launch messaging and post\-launch tracking • Built the soap proposition around parent anxiety over ingredient labels; the product went from a standing start to 976 units, a 4\.6/5 rating and 80\+ reviews in its first nine months • Ran consumer research through focus groups, surveys, social listening and marketplace review analysis to shape product communication and packaging • Directed packaging renovation across 4 existing SKUs \(wipes, lip balm, vapour patch, anti\-rash cream\) to align the portfolio to a clean\-label architecture • Cut blended Google \+ Meta cost per purchase by 19%, from \|223 to \|180 over three months • Grew social audience ≈14% across Instagram and Facebook; a single organic Instagram contest drew 243 entries in one week with no paid promotion • Ran the MomsTalk celebrity activation end to end: onboarded and coordinated 3 celebrities, event branding, product integration and hampers

Senior Brand Associate at HealthKart, May 2022 \- Jan 2023 · 9 mos, Gurugram, Haryana, India, • Launched HK Vitals Personal Care across 9 SKUs spanning Biotin, Vitamin C and Collagen\. Owned consumer research synthesis, product briefs, positioning, packaging briefs, launch media planning and post\-launch optimisation, with the Category Lead retaining pricing, P&L, R&D and claims • Took collagen powder to a top\-2 organic Amazon search ranking on collagen keywords in Oct 22, sustaining 500\-700 monthly orders \(≈\|6\-8\.4L monthly at a \|1,200 ASP\) through Sep\-Nov 22 and 100\+ reviews • Managed brand\-side execution of ”Happy Skin, Happy You”, a ≈\|40L celebrity\-led integrated campaign targeting women aged 30\-40: agency selection, script and storyboard, celebrity coordination, production & digital rollout • Built the launch performance dashboard \(channel performance, CAC, ROAS, volume\) and used it to reallocate media toward higher\-converting channels and creatives • Grew Instagram audience from ≈105K to ≈166K during tenure through content and campaign\-led activity

Account Manager at Korra, Aug 2021 \- May 2022 · 10 mos, Gurugram, Haryana, India, • Elevated DelMonte, Amrutanjan, and Ayamik brands with a dynamic social media strategy, implementing engaging content, influencer collaborations, targeted ads, and active participation in relevant conversations\. • Implemented analytics, A/B testing and crafted social media content, yielding increased brand visibility and positive sentiment\. • Executed, devised, and detailed revenue\-driving paid social media campaigns, launching the \#SqueezeSpreadSmile Campaign for Del Monte Mayonnaise, amplifying brand awareness, and achieving a 5\.9% sales boost in the initial phase\. • Demonstrated success in generating revenue through new account development and maintaining key accounts\.

## Education

Master of Business Administration, Marketing, NMIMS CDOE

Bachelor's Degree, University of Rajasthan

## Public links

- vasvi\-agnihotri\-port\-fe1j\.bolt\.host: https://vasvi\-agnihotri\-port\-fe1j\.bolt\.host/

[View the original profile](https://tal.club/meet/vasvi-agnihotri)

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