---
title: "Vaseem Khan - Consultant in Bengaluru | Tal"
description: "Meet Vaseem Khan, Enterprise GTM & Marketing Leader | Ex-Oracle ($1B+ Portfolio) | SaaS & Cloud | $25M+ Pipeline • 181% Quota | Product Marketing • ABM • AI GTM | India & Middle East based in Bengaluru. AI stack includes claude, gemini, and grok. Explore public work links including github."
image: "https://tal.club/meet/vaseem-khan/share-image"
---

# Vaseem Khan on Tal

## Headline

Enterprise GTM &amp; Marketing Leader \| Ex\-Oracle \($1B\+ Portfolio\) \| SaaS &amp; Cloud \| $25M\+ Pipeline • 181% Quota \| Product Marketing • ABM • AI GTM \| India &amp; Middle East

## About

Enterprise Marketing Leader &amp; GTM Strategist with 15\+ years of experience steering global marketing for a $1B\+ portfolio at Oracle across 150\+ countries, influencing $25M\+ in pipeline, achieving 181% sales quota, and delivering a $22M brand\-led acquisition exit\. I bridge technical cloud/SaaS positioning with commercial sales acceleration and deploy agentic AI systems to maximize marketing output and operational efficiency\. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ CORE PROOF POINTS &amp; ENTERPRISE SCALE ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ • $25M\+ Pipeline Influenced: Drove multi\-region pipeline across North America, EMEA, and APAC through integrated ABM, field marketing, and partner co\-marketing\. • 181% Sales Quota Attainment: Carried enterprise sales quota closing deals across tier\-1 US institutions \(e\.g\., Caltech, Purdue\), ensuring deep alignment with sales cycles and opportunity progression\. • $22M Acquisition Exit: Led Candela Labs' rebrand based on a 7\-country VoC/NPS study, cited as a core value driver in its acquisition by Sapiens International \(NASDAQ: SPNS\)\. • Zero\-to\-One Growth: Co\-founded Let's Talk Payments, scaling web traffic from 0 to 1M\+ monthly visitors within 4 months before acquisition by Medici\. • Page 1 Google Brand Defense: Neutralized competitor disinformation campaigns targeting Oracle's install base by authoring a VP\-bylined counter\-narrative ranking Page 1 on Google\. • Tier\-1 Ecosystems &amp; AR: Managed analyst relations with Gartner, Forrester, and IDC; executed co\-marketing with Microsoft \(Gold Cloud Platform tier\), IBM, and ServiceNow\. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ AI &amp; AGENTIC SYSTEMS BUILT ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ • Enterprise AI Governance: Project\-managed 'Oracle Brand Bot', cutting manual compliance effort by 40% and improving editorial efficiency by 30%\. • Autonomous GTM Signals: Built agentic AI pipelines \(Apify/APIs\) scanning enterprise hiring platforms to score buying intent and trigger outbound CRM cadences\. • Analytics Automation: Automated reporting across Adobe Analytics and Eloqua, saving 15\+ hours monthly while maintaining 35%\+ email open rates\. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ OPEN TO EXECUTIVE LEADERSHIP ROLES ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ Roles: Head of Marketing \| VP of Marketing \| Global Marketing Director \| Head of GTM &amp; Product Marketing Locations: India \| Middle East \(UAE &amp; Saudi Arabia\) \| Open to Relocation Contact: vaseem\.ahmed\.khan@gmail\.com \| \+91\-9916967326

## Location

Bengaluru

## AI stack

claude

gemini

grok

lovable

notebooklm

ChatGPT

## Work experience

Consultant at Federation University Australia, Nov 2025 \- Present · 1 yr, Remote, Advising student teams building AI\-powered marketing products and tools, providing real\-world strategic guidance at the intersection of AI capability and enterprise marketing practice\. Responsibilities include evaluating AI marketing tool viability, advising on go\-to\-market strategy and positioning for emerging AI\-driven products, and coaching on campaign strategy and marketing deliverables grounded in enterprise B2B marketing standards\. This role sits at the crossroads of two areas I have spent years building expertise in: enterprise GTM strategy and practical AI adoption in marketing workflows\.

Principal Product Manager / \(Marketing\) Strategy at Oracle, Nov 2019 \- Oct 2025 · 6 yrs, Greater Bengaluru Area, Led global GTM strategy, field marketing, and external communications for Oracle’s $1B\+ PeopleSoft &amp; SaaS solutions portfolio across 150\+ countries, serving as the commercial marketing partner to sales leadership to accelerate enterprise pipeline\. • Pipeline &amp; Revenue Growth: Influenced $25M\+ in pipeline across North America, EMEA, and APAC by orchestrating account\-based marketing \(ABM\), partner co\-marketing programs, and sales enablement campaigns\. • Brand Defense &amp; Counter\-Narrative: Identified and neutralized an aggressive competitor disinformation campaign; authored a VP\-bylined strategic counter\-narrative that ranked Page 1 on Google, protecting customer retention across the $1B\+ install base\. • AI &amp; Workflow Automation: Project\-managed Oracle Brand Bot from ideation to launch—deploying the team’s first GenAI brand compliance tool, reducing manual review effort by 40% and improving editorial turnaround by 30%\. • Customer Advocacy &amp; Sales Enablement: Directed the PeopleSoft Innovators Program and produced the PeopleSoft Chat podcast \(15\+ CIO/CTO episodes\), generating 250\+ customer validation assets actively deployed by sales to accelerate deal cycles and prove 38% cloud migration ROI\. • Digital Reach &amp; Lifecycle Engagement: Drove 88% YoY digital engagement growth \(Google/Adobe Analytics\) and maintained 35%\+ sustained email open rates via Eloqua multi\-touch nurture journeys\. • Operational Leadership: Built content SOPs and governance workflows, trained 50\+ global contributors on SEO best practices, and improved team operational efficiency by 30%\.

Head Of Marketing at Nous Infosystems, Apr 2018 \- Oct 2019 · 1 yr 7 mos, Bengaluru, Led global marketing operations, branding, and demand generation across North America, Europe, and India for an IT services and digital transformation firm, managing a $1M budget and leading a multi\-disciplinary marketing team\. • Demand Generation &amp; Inbound Scale: Generated 144\+ qualified enterprise leads in FY19 by scaling an organic inbound engine—building 1,650\+ backlinks and driving 18% YoY organic traffic growth across North America and Eurasia\. • Hyperscaler &amp; Partner Co\-Marketing: Orchestrated joint GTM and co\-marketing programs with Microsoft, ServiceNow, and Agiloft, driving a 40% increase in qualified pipeline and achieving Microsoft Gold Cloud Platform Competency \(top 1% global partner status\)\. • Analyst &amp; Media Relations: Positioned company capabilities with top\-tier research firms, securing recognition from Forrester and Everest Group as an 'Innovator in Application Modernisation'; authored PR Newswire releases averaging 80M\+ impressions per release\. • Employer Brand Turnaround: Diagnosed and resolved an employer brand crisis by designing 'Mann Ki Baat' \(an anonymous feedback and structured advocacy framework\), elevating Glassdoor ratings from 2\.3 to 3\.6 in under 4 months\. • Corporate Brand Architecture: Defined corporate visual identity, value pillars, and brand governance templates from scratch to support international enterprise expansion\.

Sr\. Marketing Manager \(Digital &amp; Brand Marketing\) at Candela Labs, Oct 2015 \- Apr 2018 · 2 yrs 7 mos, Bangalore, Led global brand transformation, product marketing, and field engagement across APAC and Africa for a BFSI enterprise technology firm, establishing market positioning that directly contributed to its $22M acquisition by Sapiens International \(NASDAQ: SPNS\)\. • Strategic Rebrand &amp; Brand Equity: Diagnosed front\-office positioning gaps suppressing enterprise deals; orchestrated the full corporate rebrand from AWPL to Candela Labs based on a 7\-country VoC/NPS study, transforming market perception into an agile digital transformation leader\. • High\-Impact CXO Field Marketing: Designed and executed the company’s flagship CXO Roundtable in Singapore with IBM as a strategic co\-marketing partner \(MDF funded\)—attracting 16 C\-level insurance executives and generating 72 attributed customer deals \($5\.8M in pipeline value\) within 12 months\. • Analyst &amp; Media Relations: Engaged Gartner analysts to establish BFSI thought leadership and secured international press coverage \(ANI News, Insurance Business USA\), validating enterprise credibility across target markets\. • Team &amp; Operations Leadership: Managed a cross\-functional 5\-member team across PR, digital, events, and content; led CRM migration with multi\-currency pipeline dashboards to instrument revenue attribution across 6 APAC markets\.

Principal Consultant \(Strategy &amp; Brand Consulting\) at Vertebrand Management Consulting, Nov 2013 \- Dec 2014 · 1 yr 2 mos, Bangalore, Delivered brand architecture, market research, and GTM strategy consulting across three simultaneous automotive OEM mandates for Lucas\-TVS subsidiaries, presenting strategic recommendations directly to C\-suite and divisional leadership\. • Brand Architecture &amp; Strategy Consulting: Led the brand repositioning strategy for parent brand Lucas\-TVS and conducted a VoC\-driven brand architecture study for subsidiary INEL across 2/3\-wheeler aftermarket dealer and mechanic networks\. • Market Entry &amp; Competitive Strategy: Directed primary market research across major industrial hubs to map competitive economics against players like Bosch and Purolator, developing full market entry, pricing, and distribution architecture for a new filter product line\. • Research Rigor &amp; Brand Equity Diagnosis: Conducted a comprehensive 6\-state brand equity study for Delphi TVS that identified a 95% awareness vs\. 25% brand\-connect gap, directly reshaping the company's aftermarket marketing roadmap\. • Omni\-Channel Activation &amp; Loyalty Programs: Built a 7\-stream marketing and sales enablement plan \(managing a ₹42\.59 lakh pilot budget\) encompassing distributor certifications, workshop meets, and mechanic loyalty programs benchmarked against leading industry programs\.

## Education

Masters in Engineering Management, Ohio University

Master's in Business Administration, Ohio University

## Public links

- github: https://github\.com/vaseem\-ahmed\-khan

[View the original profile](https://tal.club/meet/vaseem-khan)

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