---
title: "Varun Keswani - Key Account Manager in Bengaluru | Tal"
description: "Meet Varun Keswani, Building Transferz based in Bengaluru. AI stack includes claude, grok, and ChatGPT."
image: "https://tal.club/meet/varun-keswani/share-image"
---

# Varun Keswani on Tal

## Headline

Building Transferz

## Location

Bengaluru

## AI stack

claude

grok

ChatGPT

## Work experience

Key Account Manager at transferz, Oct 2023 \- Present · 3 y, India

Manager Partner Success \- D2C at Simpl, Nov 2022 \- Oct 2023 · 1 yr, India, \- Strategically grow multiple categories at Simpl, driving both value and volume expansion\. \- Consistently achieve month\-on\-month growth of the existing portfolio by a target of 35%\. \-Establish and maintain a dominant share of wallet, aiming for over 80% market share\. Improve conversion rates for D2C brands by approximately 30% through insightful website recommendations and effective utilisation of Simpl products\. \-Foster cross\-brand collaboration to maximize GMV and unlock synergies between different brands within the Simpl ecosystem\. \-Drive brand sales by facilitating co\-funded promotional offers, enabling partnerships that deliver mutually beneficial outcomes\.

National Key Account Manager \- Ground Transport at MakeMyTrip, Sep 2021 \- Nov 2022 · 1 yr 3 mos, India, \- Onboarded 4 high\-value GMV accounts Envi Cabs, Quickride, Ebix Taxis and Lithium \- Reducing dead\-ends\(cab unavailability\) to less than 3\.2% and improving airport transfers in terms of reach and volume of the business\. \- Growing GMV of large cab fleet owners month on month by more than 72% through supply parameters such as pricing availability of cabs \- Optimised Product and funnel of 3 brands ie MMT Goibibo and Redbus for Airport transfers and Outstation trips compared to OLA and Uber\. \- Enabling Airport transfers in tier 2 cities like Chandigarh Dehradun and Kolkata at competitive pricing \- Maintaining high Fulfillment at 98% \- Improving NPS by 12 for Cabs from 27 to 39 \- Starting outstation in Dehradun as a source and destination city on all\-electric fleet \- Strategize and execute co branding excercise with large fleet operators \- High partner engagement in initiatives taken by both brands Goibibo and MakeMyTrip \- Hiring and managing on ground teams to manage airport fulfilment across all airports \- Starting hourly rentals completely on API supply \- Onboarded Envi Cabs for airport transfers in Bangalore

Team Lead \- Horeca Channel at HealthKart, Mar 2021 \- Sep 2021 · 7 mos, Delhi, India, \-Increased sales volume by expanding product line to new food chains\. \-Prepared sales presentations for clients showing success and credibility of aerated health centric drinks \-Onboarded 16 health centric restaurants for HealthKart Products \-Trained General and Modern Trade Sales officers I switched due to ideology mismatch, grateful for the experience\. Hence on my profile\.

Key Account Manager at Zomato, Sep 2020 \- Mar 2021 · 7 mos, Delhi, India, \- Currently helping restaurants pick their business to pre covid levels \- Aligning Marketing campaigns to the New normal , helping dining out business grow after unlock

Manager Partner Growth Team at Zomato, Oct 2019 \- Sep 2020 · 1 yr, New Delhi Area, India, \- Strategy Building in rebranding Zomato Gold to Zomato Pro , scaling up transaction business for Zomato in Delhi NCR \(Noida Zone\) \+ Transitioning and adding new outlets on Zomato Pro \- Becoming an ALPHA in quarter 4; overachieving given targets by the management \- Launching new products ; Contact Less Dining in Delhi NCR , deploying restaurants virtually; taking virtual training of the staff , heading Menu Digitisation Vertical for Noida as Zone \- Managing High Billing accounts which have a higher degree of complexity in terms of client servicing \- Launched Zomato Gold specials in Delhi NCR \- Working closely with the 5\-Star properties in Delhi NCR to increase their F&B Business & to help them increase the footfall \- Penetration of Zomato Gold in Delhi NCR

Manager Partner Success Team at Zomato, Jul 2019 \- Oct 2019 · 4 mos, North India, \-Penetration of Zomato products in tier 2 and tier 3 cities \-Growing Low CFT clients \-Launching Zomato Ad Products in cities like Mohali, Varanasi, Udaipur, Jodhpur

## Education

Master of Business Administration \(MBA\), Marketing & Operations, New Delhi institute of Management

Bachelor of Business Administration \(BBA\), BBA Genral, Jagannath International Management School,Vasant Kunj

[View the original profile](https://tal.club/meet/varun-keswani)

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