Headline

Product@ShareChat | Axis Bank | IIT-Guwahati

About

Working as Product Analyst at ShareChat towards creating value for users. Graduated with B.Tech from IIT Guwahati majoring in Chemistry. I have keen interest in Machine learning, Artificial Intelligence, Analytics, Business Strategy and Product management. I have always been passionate about identifying problems and solving them. I got introduced to machine learning during my initial years at IIT Guwahati. I have undertaken several projects like multi class image classification and organic chemical reaction predictions etc. Apart from this I am also passionate about Business strategy and analytics as a result of which I worked on several case studies like Growth of EV market in India. I also interned at Axis bank as Business analyst putting my analytical skills to test. I contributed in making data driven business decisions. I leveraged my technical skills along with business and product sense to improve overall product experience for 14 different products. Also, I strategically assessed 15 campaigns to improve engagement. I contributed in implementation of a cross channel attribution system to understand conversions from different channels to improve efficient resource allocation. I have been Convener at Alcheringa 2023 - The Annual cultural festival of IIT Guwahati where I spearheaded and managed a 3-tier team of 250+ people to plan, organize and execute the 27th edition of the largest student-organized cultural fest of North-East India. I conceptualized and executed the entire budget with 25% YoY growth. Introduced a revenue stream by implementing an online ticketing solution for the festival. I managed all the administrative tasks and vendor-client communication. I had decision making in marketing and sponsorship planning for PSUs and corporate companies, media and branding of the various segments. I devised and executed the strategies for Crisis Management in coordination with top management of CRPF and Institute Security Force to ensure safety of 100k+ people.

Location

Rohtak

AI stack

codex

cursor

claudecode

Work experience

Senior Product Analyst at ShareChat, Apr 2026 - Present · 5 mos, Bengaluru, Karnataka, India · Hybrid, Feed Recsys and Relevance - Identified churn of new user in early lifecycle due to fixed ads strategy. - Improved New user retention by dynamic ads strategy increasing new user DAU by 10K. - Building better experience for short drama consumption on MOJ.

Product Analyst at ShareChat, Jul 2024 - Apr 2026 · 1 yr 10 mos, Bengaluru, Karnataka, India · Hybrid, Notifications - 500k+ DAU increased by automated trending news notification. - 11L/month saved by system simplification. - Improved relevance by redefining user affinity for content and using genre based CTA. - Reduced uninstalls and optouts Gamification - Started and Scaled gaming experience based on monetary goods. - 10x growth in user's spend over 4 months - 45% and 27% D1 and D30 retention respectively.

Analyst - Business Intelligence Unit at Axis Bank, May 2023 - Jul 2023 · 3 mos, South Mumbai, Maharashtra, India, Handled project DeepMind - (Enhanced behavioral analysis of Consumer data and Revenue); Applied post-campaign tracking analysis to enhance customer communication efficiency for 14 products, resulting in improved engagement; Implemented a cross-channel attribution model to understand the contribution of each channel in overall conversions for improved resource allocation; Strategically assessed 15 campaigns, pinpointing enhancement opportunities for superior outcomes; Methodically tracked diverse engagement metrics.

Convener at Alcheringa, IIT Guwahati, May 2022 - May 2023 · 1 yr 1 mo, Spearheaded and managed a 3-tier team of 250+ people; Conceptualized and executed the entire budget of the festival with 25% YoY growth; Introduced new revenue stream: Ticket selling; Managed all the administrative tasks and vendor-client communication for the festival; Decision making in marketing, sponsorship planning, media and branding; Devised and executed the strategies for Crisis Management while coordinating with top management of CRPF to ensure safety of 100k+ people.

Research Intern at UiT- The Arctic University of Norway, May 2022 - Sep 2022 · 5 mos, Tromsø, Troms og Finnmark, Norway, Presented at The 43rd Symposium on Ultrasonic Electronics (USE2022), held in Japan in November 2022. Published Conference Paper. Developed finite element models for acoustic transducers; Application driven research interests in area of nanotechnology and acoustics imaging; Contributed in research of acoustic wave propagation in Lithium Niobate crystal.

Club Member at IITG.ai, Sep 2021 - May 2022 · 9 mos, Guwahati, Assam, India

Corporate Relations and Marketing Executive at Alcheringa, IIT Guwahati, Jun 2021 - May 2022 · 1 yr, Approached various 100+ Corporates and PSUs for sponsorship; Mentored a team of 10+ executives; Coordinated with 6 different functional teams; Executed security plans for the festival.

Marketing Executive at Alcheringa, IIT Guwahati, Jan 2021 - Jun 2021 · 6 mos, Market research for sponsorship; Executed sales of official merchandise of the festival.

Education

Bachelor of Technology - BTech, CST, Indian Institute of Technology, Guwahati