Headline

Marketing & Finance Student at The University of Texas at Dallas | Naveen Jindal School of Management | Seeking Internship Opportunities

About

Hello! My name is Varsha Kumar, and I am a marketing and finance double major at the University of Texas at Dallas. I am a passionate and creative individual who loves learning new things and working diligently to create projects I am proud of. I work well both in collaborative spaces, where I connect with others and problem-solve, and in individual projects, where I stay focused and manage time. I am dedicated and organized, never one to miss a deadline, and believe my growing skillset will aid me in pursuing a career in marketing due to all of the resources and opportunities I am so grateful to have through UTD. I believe my second major in finance will aid me in a marketing career path by diversifying my skills and knowledge. Through my position as Event Coordinator at UTD Comet Marketing, role of Social Media Strategist & Producer at Bodii Theory, role as Marketing Assistant for Comet Rocketry, and coursework at UTD, I have developed skills in content creation, UI UX design, campaign execution, and market research. I am not just seeking an internship but a chance to learn from various professionals in a real-world marketing environment. I am eager to gain unique insights on how to excel and make a positive impact in the field of marketing. Though I would love to work as a marketing intern, I am also open to internships in general business because that is equally valuable hands-on experience that will aid me in learning about the business world. Feel free to reach out if you'd like to connect!

Location

Plano

AI stack

gemini

n8n

notion

openai

Work experience

Marketing Lead at AIAA UT Dallas, Sep 2025 - Present · 11 mos, • Maximized efficiency by delegating responsibilities across the marketing team • Gained a 106% increase in followers and a 189% increase in likes on TikTok by maintaining consistent posting schedules • Brainstormed, filmed, and edited TikToks on the official Comet Rocketry page to drive awareness of our club, achieving 52K+ views • Created flyers, Instagram posts, LinkedIn posts to inform people of club events and accomplishments • Designed the team’s International Rocket Engineering Competition (IREC) t-shirt on Photoshop

Event Coordinator at Comet Marketing, Jan 2025 - Present · 1 yr 7 mos, • Planned and executed fundraisers, workshops, socials, and General Body Meetings to increase engagement and visibility • Reached out to companies and UTD alumni to secure speakers and presenters for workshops and club events • Implemented social media strategies to maintain consistent posting schedules by designing LinkedIn and Instagram posts through Canva

Social Media Marketing Strategist at Bodii Theory, Jun 2025 - Aug 2025 · 3 mos, Remote, • Secured a brand partnership with an influencer with ~500K followers by leading influencer outreach with 10+ local creators • Created 35+ professional photos and social media content to highlight product benefits and user experience • Used market trend analysis to optimize brand positioning and drive engagement through Instagram, LinkedIn, and TikTok • Researched and designed a product pamphlet for retailer distribution and contributed new product ideas, supporting sales pitches and product promotion

Bakery Associate at Crumbl, Jun 2024 - Aug 2024 · 3 mos, Plano, Texas, United States, • Provided high-level customer service in a high-paced retail outlet, selling approximately 1,800 cookies per day • Problem solved customers’ issues with navigating the Crumbl app and addressed DoorDash workers’ order-related problems • Dressed cookies/cakes and made sure that customers were satisfied with cookie dressings, adding more toppings per their request

Brand Representative at abercrombie kids, Jun 2023 - Aug 2023 · 3 mos, Frisco, Texas, United States, • Resolved customers’ questions regarding sales, discounts, and more • Assisted customers in finding certain clothing items and their misplaced personal objects

Education

Bachelor of Science, Marketing, The University of Texas at Dallas

Bachelor of Science, Finance, General, The University of Texas at Dallas