Headline

Marketing Lead | Brand Strategy · Digital Growth · Performance Marketing

About

I build brands that don't just look good, they grow, convert, and lead. With 8 years in brand strategy and digital marketing, I've led end-to-end campaigns for 150+ brands across India, US, Dubai, and Europe etc. What I do: → Integrated 360° brand campaigns (social + influencer + performance) → Brand IP & mascot development that drives long-term recall → Performance marketing on Meta & Google — 400+ qualified leads generated → TVC production, IPL partnerships, government & B2B account management → New business pitching and agency growth Recognized as a Top 50 Entrepreneur (2022) and Alumni Horizon Award winner (NMIMS, 2023). MBA from Liverpool Business School + Advanced Cert from MICA. Currently Head of Social Growth at Vermmillion Communications. Open to Marketing Lead / Head of Marketing roles where I can drive brand + performance together. 📩 marketeer.urvashi@gmail.com

Location

New Delhi

AI stack

cursor

opencode

Work experience

Account Director at Famous Innovations, Jul 2026 - Present · 2 mos, Gurugram

Head - Social Growth at Vermmillion, Nov 2024 - Jun 2026 · 1 yr 8 mos, Led digital strategy for 30+ brands, executing integrated campaigns across social, influencer, and performance channels. Drove brand growth via IP creation, IPL partnerships, TVCs, Mascot Launch and data-driven media planning.

Account Manager at Vermmillion, Jan 2024 - Nov 2024 · 11 mos

Founder at The Marketeers Hub, Jun 2021 - Dec 2023 · 2 yrs 7 mos, Delhi, India, Built and scaled a global marketing consultancy serving 100+ clients. Generated 400+ leads through performance campaigns, developed brand identities, and mentored aspiring marketers through webinars and industry-led initiatives.

Digital Marketer at CRIO, Apr 2021 - Jun 2021 · 3 mos, Noida, Managed multi-platform performance campaigns across Meta, Google, LinkedIn, and Amazon. Optimized ROI and conversions while supporting e-commerce growth through structured content strategies and targeted digital marketing efforts.

Sales Executive at IKEA, Feb 2020 - Mar 2021 · 1 yr 2 mos, Mumbai, Conducted consumer research and delivered insights to drive sales strategies. Supported email marketing campaigns and enhanced customer experience through consultative selling and data-backed decision-making.

Education

Advance Certification, Digital Communication and Media/Multimedia, MICA | The School of Ideas

Master of Business Administration - MBA, Marketing, Liverpool John Moores University