Headline

Email Marketing & CRM Automation Specialist | Lifecycle Marketing, Segmentation & Deliverability | Klaviyo | HubSpot | DTC eCommerce

About

I've deployed 1000+ email campaigns, built 500+ templates, and set up 100+ lifecycle automation flows across Klaviyo and HubSpot, managing 7–8 US DTC brands concurrently. That's the last 2+ years. Not a career highlight reel. Just the operating pace. I've built and deployed lifecycle automation infrastructure across welcome, abandoned cart, post-purchase, winback, VIP, and sunset sequences for brands that needed systems their internal teams could actually own and operate. My strength is operational reliability. Campaigns go out on time. Flows are structured properly. Segmentation is clean. QA is thorough. I understand how to build scalable lifecycle systems that internal marketing teams can actually use. I've conducted 50+ Klaviyo and HubSpot audits reviewing automation architecture, segmentation logic, and email deliverability setup including SPF, DKIM, and DMARC configuration gaps. I regularly work with Shopify and AI-assisted tools to improve workflow efficiency and content production. I've been execution-heavy so far. And I'm damn good at it. But I'm ready to own more of the retention strategy piece. I'm actively deepening my understanding of retention performance, lifecycle metrics, and how CRM automation and email deliverability infrastructure connect to long-term customer value, not just output numbers. If you're building or scaling lifecycle marketing for a DTC brand and need someone who ships reliably while thinking like a retention marketer, let's talk. Open to remote roles in Email Marketing, Lifecycle Marketing, CRM Automation, Retention Marketing, and Klaviyo/HubSpot execution.

Location

Greater Hyderabad Area

AI stack

claude

gemini

openai

perplexity

ChatGPT

Retell AI

Work experience

Campaign Manager at Uplers, Jul 2025 - Jun 2026 · 1 yr, United States, • Lead full-cycle campaign operations: planning, segmentation, automation setup, QA, scheduling, and reporting • Build and optimize Klaviyo, HubSpot, and Salesforce journeys for multiple client accounts simultaneously • Develop high-performing email templates and flows (welcome, abandonment, winback, post-purchase, reactivation) aligned with client goals • Conduct account audits to identify deliverability gaps, list hygiene issues, and segmentation inefficiencies • Collaborate with internal and client teams to improve CR, OR, CTR, CTOR, and channel attribution • Maintain rigorous A/B testing processes to improve content, timing, and targeting • Manage communication, reporting, and weekly performance reviews with US and EU-based clients

Marketing Strategist at Krivy Commerce (OPC) Pvt Ltd, Sep 2023 - Jun 2025 · 1 yr 10 mos, Ahmedabad, • Audited 50+ Klaviyo and HubSpot accounts to identify gaps and optimize performance. • Executed 100+ email campaigns across eCommerce and DTC brands. • Built high-performing flows: Welcome, Browse Abandonment, Abandoned Cart, Winback, Post-Purchase, VIP, Sunset & more complex flows. • Wrote 500+ email templates and copies for Klaviyo, HubSpot, Shopify, and custom setups. • Used AI tools (e.g., ChatGPT, Claude, Copy.ai) to create scalable, on-brand copy and sign-up forms. • Lead campaign and flow strategy for Mirai Clinical and Koko Face Yoga (US Shark Tank featured). • Handle daily communication and reporting via Zoom, basecamp and Trello. • Improved engagement rates across campaigns through segmentation, A/B testing, and automation.

Audience generation specialist at Kestone, Jan 2023 - Apr 2023 · 4 mos, Bengaluru, Karnataka, India, Drove Registrations by doing 250+ calls a day.

Customer Support Executive at Tech Mahindra, May 2022 - Dec 2022 · 8 mos, Remote, Used to handle 100+ Customer Grievances. Worked round the clock including night shifts.

Customer Support Specialist at Tech Mahindra, May 2022 - Dec 2022 · 8 mos

Education

Placement Guarantee Course, Digital Marketing, Internshala Trainings

BBM in Tourism & Travel Management, Tourism and Travel Services Management, Gulbarga University