Sushrut Athawale

2+ years of work experience

Jul 20242 yrs 2 mosPresent

Designed and delivered a journey analytics platform for Groww’s in-house CRM, tracking 60M+ daily push notifications across 50+ configurations and enabling a CRM switch that saved INR 40–60L/month in vendor costs. Built node-level and rule-level analytics for complex user journeys, providing detailed metrics on event-based tracking and funnel performance for 100+ active marketing campaigns. Developed a CG/TG experimentation framework for 7-day conversion tracking, driving 10–15% conversion uplift by identifying and fixing journey misconfigurations. Implemented a real-time F&O streaming pipeline using Apache Spark and Kafka, unifying mismatched-schema tick data across 5,000+ instruments and producing consolidated streams for 16M+ daily communications. Optimized MessageBoard at 400K RPM — reduced redundant API calls by 33% and re-engineered campaign pipeline with batch Kafka consumption, async CSV processing, and batched DB/Redis ops, achieving 80x throughput (20K → 1.6M MBs/min). Integrated real-time dynamic segments with state-based Kafka consumer logic and custom AND/OR/NOT evaluation, driving real-time MB creation on user segment transitions — deployed for MTF compliance notifications. Owned 3 production microservices (WhatsApp, MessageBoard, Device-Mgmt), integrated WhatsApp vendor dispatching 0.56M+ messages/day, and led CI/CD migration to Argo CD for 8+ services.

Jan 20246 mosJun 2024

Designed MultiTenancy architecture for MessageBoard service, scaling data segregation to support 4 applications and 10 tenants across business units. Deployed CircuitBreaker pattern for Story service, improving availability to 99.9%, and executed cross-cluster service migration with Kafka consumer pipelines for database synchronization. Delivered ReactJS frontend for MessageBoard with full Multitenancy support, serving internal teams across 4 product verticals.