Surabhi Lingaswamy profile photo 2 on Tal
Surabhi Lingaswamy profile photo 1 on Tal
Surabhi Lingaswamy profile photo 2 on Tal
Surabhi Lingaswamy profile photo 1 on Tal

Surabhi Lingaswamy

Associate Management Trainee @ Pennant Technologies || MBA Marketing and DSAI @ Woxsen University || Brand Strategy || Market Research || Product & Consumer Experience

Bengaluru

< 1 year of work experience

Pennant Technologies Private Limited
May 20266 mosPresent

Hyderabad, Telangana, India

ROZAETA
Apr 20253 moJul 2025

Bengaluru, Karnataka, India

- Handled day-to-day digital and social media initiatives, aligning audience insights with campaign objectives ahead of product launch. - Planned and executed organic, multi-platform social campaigns, contributing to a 2x increase in impressions and ~15% follower growth within one week. - Coordinated with design, content, and tech teams to ensure timely delivery of on-brand creative assets. - Created strategy decks and presentation material supporting campaign planning and early GTM discussions, and worked closely with internal stakeholders to align campaign objectives, timelines, and deliverables.
Sonata Software
Mar 20242 moMay 2024

Bangalore Urban, Karnataka, India

- Worked with the talent marketing team to revamp the careers page, improving content relevance and enhancing the user experience. - Proposed suggestions for upcoming employee engagement events, aligning them with Sonata's branding goals. - Attended board meetings to gain insights into how data-driven approaches transform raw numbers into actionable analysis, improving strategic outcomes.

Surabhi’s AI Stack

claude
claude
hugging face
hugging face
n8n
n8n
notebooklm
notebooklm
obsidian
obsidian
Canva Magic Studio
Canva Magic Studio

Education

Woxsen University

Master of Business Administration - MBA, Marketing

Woxsen University

20242 yrs2026
Reva University

Bachelor of Commerce, Commerce

Reva University

20213 yrs2024

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Headline

Associate Management Trainee @ Pennant Technologies || MBA Marketing and DSAI @ Woxsen University || Brand Strategy || Market Research || Product & Consumer Experience

About

I’m a MBA graduate who loves working at the intersection of audience understanding, campaign planning, and creative execution, helping teams turn insights into clearer communication, stronger narratives, and on-brand digital campaigns. My experience spans early-stage AI and sustainability-led ventures, where I’ve supported campaign strategy, positioning, and performance reviews across social and digital platforms. I’ve worked with startups like Rozaeta, leading persona development, campaign planning, launch-stage storytelling, and supporting cross-functional coordination between product, design, and marketing teams. I’ve also served as Student President for the Women Leadership Affinity Group and Outreach Head for the Nexus Club at Woxsen University, leading student engagement across 25+ clubs and flagship initiatives such as Galacian Night and the #SheLeads campaign. Let’s connect if you’re building something exciting!

Location

Bengaluru

AI stack

claude

hugging face

n8n

notebooklm

obsidian

Canva Magic Studio

Work experience

Associate Management Trainee at Pennant Technologies Private Limited, May 2026 - Present · 6 mos, Hyderabad, Telangana, India

Marketing Strategist at ROZAETA, Apr 2025 - Jul 2025 · 3 mo, Bengaluru, Karnataka, India, - Handled day-to-day digital and social media initiatives, aligning audience insights with campaign objectives ahead of product launch. - Planned and executed organic, multi-platform social campaigns, contributing to a 2x increase in impressions and ~15% follower growth within one week. - Coordinated with design, content, and tech teams to ensure timely delivery of on-brand creative assets. - Created strategy decks and presentation material supporting campaign planning and early GTM discussions, and worked closely with internal stakeholders to align campaign objectives, timelines, and deliverables.

Marketing Trainee at Sonata Software, Mar 2024 - May 2024 · 2 mo, Bangalore Urban, Karnataka, India, - Worked with the talent marketing team to revamp the careers page, improving content relevance and enhancing the user experience. - Proposed suggestions for upcoming employee engagement events, aligning them with Sonata's branding goals. - Attended board meetings to gain insights into how data-driven approaches transform raw numbers into actionable analysis, improving strategic outcomes.

Education

Master of Business Administration - MBA, Marketing, Woxsen University

Bachelor of Commerce, Commerce, Reva University

Public links

drive.google.com: https://drive.google.com/drive/folders/1nFV_c4mfOPMl5zbYuaa-vguGYm7aH5Yt

github: https://github.com/Axolotl030