Headline

Associate Manager @ Go Digit Life | Brand Communication | Where narrative meets strategy

About

I turn complexity into content people actually want. At Go Digit Life Insurance, I lead brand communication and capability-building for a distribution network of 4,250+ partners, translating dense financial product information into engaging, accessible content across formats: training decks, video explainers, visual guides, and weekly emailers. Every piece of content I build is original. Every session I run 40 and counting, totaling 240+ hours is designed to do what good brand communication should: make the complicated feel clear, and the unfamiliar feel trusted. The weekly partner communication program I own runs at 5.4% CTR and 8% open rate. In an industry not exactly known for compelling content, I’ll take those numbers. My edge comes from an unlikely pairing: an English Literature foundation and an MBA. One taught me how stories move people. The other taught me how businesses move. Together, they let me sit at the intersection of narrative and strategy which, increasingly, is where the most important brand work happens. Currently deepening my practice in digital marketing and content strategy, with a focus on building communication that doesn’t just inform but sticks.

Location

Bengaluru

AI stack

cursor

opencode

claudecode

Work experience

Associate Manager at Digit Life Insurance, Jun 2026 - Present · 3 mos

Management Trainee Strategic Partnerships at Digit Life Insurance, Apr 2025 - May 2026 · 1 yr 2 mos, Financial services isn’t known for content people want to engage with. That’s the problem I show up to solve. • Own end-to-end brand communication for a distribution network of 4,250+ partners strategy, creative briefing, production coordination, and deployment • Weekly partner emailer program runs at 5.4% CTR and 8% open rate, consistently outperforming financial services benchmarks • Designed and delivered 36 training sessions (230+ hours) built every deck, video explainer, and visual guide in-house, treating each session as a content experience, not a compliance exercise • Translate dense product information into communication that earns attention across email, training, and visual formats The through-line across all of it: an English Literature foundation that knows how stories work, and an MBA that knows why businesses need them.

Business Development Associate at SEMBLANCE, Apr 2024 - May 2024 · 2 mos, Delhi, India

Students Coordination Committee at Symbiosis Institute of Business Management, Nagpur, Nov 2023 - Apr 2025 · 1 yr 6 mos, Nagpur, Maharashtra, India

Education

Master of Business Administration - MBA, Marketing, Symbiosis Institute of Business Management, Nagpur

Bachelor of Arts - BA, Literature, Rosary College of Commerce & Arts