---
title: "Sukhmandeep Singh - Digital Product and Marketing in Chandigarh | Tal"
description: "Meet Sukhmandeep Singh, CRM, Lifecycle & Retention Marketing Specialist | Email, WhatsApp & SMS Automation | Performance Marketing & SEO | Ex-Jio Financial | Open to Remote Roles based in Chandigarh. AI stack includes claude code, elevenlabs, and gemini."
image: "https://tal.club/meet/sukhmandeep-singh/share-image"
---

# Sukhmandeep Singh on Tal

## Headline

CRM, Lifecycle & Retention Marketing Specialist \| Email, WhatsApp & SMS Automation \| Performance Marketing & SEO \| Ex\-Jio Financial \| Open to Remote Roles

## About

I help digital products grow and keep their customers — by building the CRM, lifecycle, and retention systems that turn a single download or sign\-up into a lasting relationship\. Over the last 3\+ years across Jio Financial Services and Reliance Brands, I've built and run multi\-channel CRM funnels across WhatsApp, SMS, RCS, email, and push — including the marketing layer inside a Customer Data Platform \(CDP\) that made segmentation scalable across every campaign we ran\. Before this, I built my performance and SEO fundamentals as an intern at Murf AI — improving a website's Domain Rating from 42 to 50 and growing organic traffic 78% — and ran full\-funnel digital marketing \(UI/UX, CRO, social, CRM systems\) at Reliance Brands and a New Holland dealership\. What I'm best at is the unglamorous middle of the funnel: the segmentation logic, the channel sequencing, and the A/B tests that decide whether a customer comes back\. I'm currently exploring remote CRM, Lifecycle, or Retention Marketing roles where that skill set drives engagement and revenue directly\. 📩 sukhmanjosan07@gmail\.com

## Location

Chandigarh

## AI stack

claude code

elevenlabs

gemini

hugging face

meta

openai

## Work experience

Digital Product and Marketing at Jio Financial Services, Apr 2025 \- Mar 2026 · 1 yr, \- Led lifecycle marketing campaigns across paid and owned channels, boosting app downloads\. \- Identified onboarding drop\-offs through funnel analysis and led content and UX experiments that improved conversion rates\. \- Built the marketing layer within the company's Customer Data Platform \(CDP\), enabling scalable segmentation and improving campaign efficiency across channels\.

Digital Marketing at Jio Financial Services, Aug 2024 \- Mar 2025 · 8 mos, \- Boosted push notification engagement by increasing CTR 45% through audience segmentation, A/B testing, and personalization\. \- Set up and optimized multi\-channel CRM communication funnels including WhatsApp, SMS, RCS, and email\. \- Standardized brand and marketing guidelines across multiple entities under the Jio Financial Services umbrella\.

Marketing Intern at Reliance Brands Limited, Dec 2023 \- Jan 2024 · 2 mos, Mumbai, Maharashtra, India, \- Pitched and oversaw implementation of strategic UI/UX and CRO updates across three RBL brands, achieving acceptance and execution rates of 100% \(GAS Jeans\), 91% \(Satya Paul\), and 86% \(Abraham & Thakore\)\. \- Conducted content audits, competitor analysis, and audience research to optimize value propositions for improved conversion rates\.

Service Query Manager at New Holland Agriculture Dealership \(Biker’s Heaven\), Oct 2022 \- Jun 2023 · 9 mos, Patiala, Punjab, India, \- Managed a team of five, optimizing task delegation and reducing service\-request redressal time by 20%\. \- Planned and implemented a transition to a new client management \(CRM\) system, driving a 48% QoQ increase in client communication\. \- Managed day\-to\-day social media activity, resulting in a 150% increase in organic reach and a 200% increase in followers\.

Digital Marketing Intern at Murf AI, Feb 2022 \- Apr 2022 · 2 mo, Bengaluru, Karnataka, India, \- Elevated targeted keywords to Top 10 on SERP using SEO and content marketing, increasing website traffic by 78%\. \- Spearheaded three link\-building campaigns that improved the website's Domain Rating from 42 to 50\.

Digital Marketing Intern at Murf AI, Aug 2021 \- Oct 2021 · 2 mo, Bengaluru, Karnataka, India

## Education

PGP, Marketing/Marketing Management, General, Jio Institute

International Immersion Programme, Marketing/Marketing Management, General, Nanyang Technological University Singapore

[View the original profile](https://tal.club/meet/sukhmandeep-singh)

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