Headline

Social Media Manager | Digital Marketing Specialist | 10+ Brands | Managing Brand Growth Through Content, Campaigns & Paid Social

About

Never really knew what marketing was until a friend suggested I take it as my specialization and somehow, that one decision completely changed my path. What started as curiosity slowly turned into a passion for content, branding, strategy, and building digital experiences that connect with people. Since then, I’ve worked across digital and traditional marketing, managing social media, content strategy, paid campaigns, and campaign execution for 10+ brands across finance, lifestyle, and consumer sectors. I also had the opportunity to spearhead creative operations for an in-house digital marketing agency serving HDFC Bank & HDFC Life, collaborating with 12+ cross-functional team members on high-impact campaigns. Still learning, still experimenting, and still growing, but every campaign, brainstorm, and strategy session continues to make me enjoy the process even more.

Location

Mumbai Metropolitan Region

AI stack

meta

midjourney

notion

openai

Work experience

Social Media Manager at The Social Journey, Mar 2026 - May 2026 · 3 mos, Mumbai, Maharashtra, India, Managed end-to-end social media operations for 5+ brands across Instagram, Facebook, and LinkedIn, including content strategy, campaign planning, and audience engagement. Created and managed monthly content calendars using tools like Meta Business Suite, Canva, Notion, Hootsuite, and Buffer to ensure consistent and performance-driven content execution. Developed high-performing content strategies that generated 500K+ organic views, reached 495K+ accounts, and increased overall audience engagement across campaigns.

Marketing Executive at IMAGEO MEDIA, Dec 2024 - Feb 2026 · 1 yr 3 mos, Mumbai, Maharashtra, India, Functioned as Studio Manager for a full-service in-house ad agency serving HDFC Bank and HDFC Life, overseeing all marketing activities across multiple departments and markets. • Agency & Team Operations: Managed end-to-end operations across 25+ departments, leading a 12+ member crossfunctional creative team while coordinating all marketing activities for HDFC Bank and HDFC Life. • Stakeholder Management & Client Servicing: Directly managed projects and deliverables for Marketing VP, AVP, and Chief Manager, managing briefs, approvals, and delivering Quarterly and Annual performance reports to senior leadership. • Campaign Execution: Executed 6+ high-visibility product campaigns including Smart A.I.M. Solution, Smart Protect Plus, and Sanchay Par Advantage among others, owning end-to-end creative production with zero brand guideline violations

Education

Digital Communication and Media/Multimedia, Freelancers Academy

Bachelor's Degree, Bachelor in Management Studies - Marketing, University of Mumbai