---
title: "Sudarshan Baskar - Founding Marketer in Bengaluru | Tal"
description: "Meet Sudarshan Baskar, Founding Marketer @Hawky AI | Podcaster🎙️ | ex-Zluri, LeadSquared based in Bengaluru. AI stack includes claude code. Explore public work links including youtube.com."
image: "https://tal.club/meet/sudarshan-baskar/share-image"
---

# Sudarshan Baskar on Tal

## Headline

Founding Marketer @Hawky AI \| Podcaster🎙️ \| ex\-Zluri, LeadSquared

## About

Hey there \!\! I am Sudarshan Baskar, a digital product designer, who believes that good design is a harmonious blend of functionality and aesthetics\. I also run an entrepreneurship podcast where I spoke with 50\+ founders and operators from Indian Startup Ecosystem\. Besides screens and mic, you can find me reading books/articles and eating Briyani🍲

## Location

Bengaluru

## AI stack

claude code

## Work experience

Founding Marketer at Hawky\.ai, Jun 2025 \- Present · 1 yr 3 mos, Bengaluru, \- First marketer, now owning entire demand generation\. \- Leading a team of 2, hired and trained them \- content marketer and SDR\. \- Built brand \+ designed entire website\. \- Owned product marketing: decks, education videos \(iterated with fast product updates\) \- Scaled content \+ social: 100\+ posts, set up systems for consistency\. \- 15\+ podcast episodes with performance marketing leaders across globe\. \- Built outbound from scratch: messaging, cadences, internal tooling\. \- Generated $750K pipeline \(SQLs\) QoQ\. \- Wrote SEO\-driven content, reaching \~4K monthly visitors\.

Product Designer at LeadSquared, Apr 2025 \- Jun 2025 · 3 mos

Associate Product Designer at LeadSquared, Aug 2024 \- Apr 2025 · 9 mos

Product Designer at Zluri, Dec 2023 \- Jun 2024 · 7 mos, Bengaluru, Karnataka, India, At Zluri, I worked with Dhanush \(Product Design Lead\) and Chaitanya \(CTO, Co\-founder\), contributing to key projects: 1\. Departments & Groups: Streamlined spend optimization and security management\. 2\. Notifications & Reminders: Designed a system to alert overspends, late renewals and few more\. 3\. Access Management: Manage employee license ownership and restrictions\. 4\. Integration Dashboard: Created a dashboard to monitor integration reliability\. 5\. Security & Compliance: Led a UI revamp from v1 to v2\. 6\. Experiments: Revised and established guidelines for table design across the platform\.

UI/UX Design Intern at Cape Agency, May 2023 \- Jul 2023 · 3 mos, On\-site

PM Fellow at NextLeap, May 2023 \- Jul 2023 · 3 mos, India

## Education

Bachelor of Design \- BDes, Industrial Design, Vellore Institute of Technology

## Public links

- youtube\.com: https://youtube\.com/@sudarshanspodcast

[View the original profile](https://tal.club/meet/sudarshan-baskar)

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