Subrat Kumar Sahoo profile photo 1 on Tal

Subrat Kumar Sahoo

Product & Growth @ Kuku | IIM Ahmedabad PGP’24 | NIT Rourkela ’18

Bengaluru

2+ years of work experience

Kuku
Apr 20265 mosPresent

Bengaluru

Second Stint - Product Management (New Initiatives) Zero-to-one bets. Turning growth pattern recognition into Products. First Stint - Growth Marketing (WowTV & Storizz) Marketing and content for two short-form video products. Meta and Google Ads at scale across Hindi and TTMK language verticals. Creative as the growth engine - promos, hooks, localisation. Short-form. Regional language. High retention. 🎬 The playbook is still being written.
Kazam
Nov 20256 mosApr 2026

Bengaluru

Kazam
Oct 20241 yr 2 mosNov 2025

Bengaluru, Karnataka, India

1. Kazam App (B2C EV Charging App) 1 -> 10 2. Kazam White Labeling Apps (B2B2C) 0 -> 1 -> 10 3. Kazam Battery Swapping Stack (B2B) 0 -> 1
Simplilearn
Jul 20244 mosOct 2024

Bengaluru, Karnataka, India

Rigi
Mar 20242 mosApr 2024

Bengaluru, Karnataka, India

Worked as a product growth intern at RIGI looking after the retention and growth of the Gap Up platform.
Rocket Learning
Aug 20236 mosJan 2024

Ahmedabad, Gujarat, India

Subrat’s AI Stack

anthropic apis
anthropic apis
claude code
claude code
claude
claude
elevenlabs
elevenlabs
openai
openai
Deepgram
Deepgram

Education

Indian Institute of Management Ahmedabad

Master of Business Administration - MBA

Indian Institute of Management Ahmedabad

20222 yrs2024
Graduate School of Management St. Petersburg State University

Master of Business Administration - MBA, Student Exchange Program

Graduate School of Management St. Petersburg State University

20232023

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Subrat Kumar Sahoo on Tal

Headline

Product & Growth @ Kuku | IIM Ahmedabad PGP’24 | NIT Rourkela ’18

About

As a Business Manager at Kuku, my focus is on scaling WoW TV, a short-form, regional language video platform with a core emphasis on delivering high retention. With a solid foundation in performance marketing, content strategy, and SaaS, I am committed to implementing a robust playbook for growth and engagement in the media space. With over two years of diverse experience in product management and growth, I have contributed to B2C, B2B2C, and B2B platforms in industries ranging from electric vehicles to online education. My goal is to leverage my strategic approach and technical expertise to drive impactful solutions, foster innovation, and achieve measurable results.

Location

Bengaluru

AI stack

anthropic apis

claude code

claude

elevenlabs

openai

Deepgram

Work experience

Business Manager (Product and Growth) at Kuku, Apr 2026 - Present · 5 mos, Bengaluru, Second Stint - Product Management (New Initiatives) Zero-to-one bets. Turning growth pattern recognition into Products. First Stint - Growth Marketing (WowTV & Storizz) Marketing and content for two short-form video products. Meta and Google Ads at scale across Hindi and TTMK language verticals. Creative as the growth engine - promos, hooks, localisation. Short-form. Regional language. High retention. 🎬 The playbook is still being written.

Senior Product Manager (Growth) at Kazam, Nov 2025 - Apr 2026 · 6 mos, Bengaluru

Product Manager at Kazam, Oct 2024 - Nov 2025 · 1 yr 2 mos, Bengaluru, Karnataka, India, 1. Kazam App (B2C EV Charging App) 1 -> 10 2. Kazam White Labeling Apps (B2B2C) 0 -> 1 -> 10 3. Kazam Battery Swapping Stack (B2B) 0 -> 1

Product Manager at Simplilearn, Jul 2024 - Oct 2024 · 4 mos, Bengaluru, Karnataka, India

Product Growth at Rigi, Mar 2024 - Apr 2024 · 2 mos, Bengaluru, Karnataka, India, Worked as a product growth intern at RIGI looking after the retention and growth of the Gap Up platform.

Associate Product Manager at Rocket Learning, Aug 2023 - Jan 2024 · 6 mos, Ahmedabad, Gujarat, India

Education

Master of Business Administration - MBA, Indian Institute of Management Ahmedabad

Master of Business Administration - MBA, Student Exchange Program, Graduate School of Management St. Petersburg State University

Subrat Kumar Sahoo - Business Manager (Product and Growth) in Bengaluru | Tal