---
title: "Sriadyanth G. - Head - Brand & Content in Greater Chennai Area | Tal"
description: "Meet Sriadyanth G., Brand & Marketing Strategist | Creative Director | AI Content & Film Production | Podcast Production | SIBM Pune based in Greater Chennai Area. AI stack includes claude, elevenlabs, and openai."
image: "https://tal.club/meet/sriadyanth-g/share-image"
---

# Sriadyanth G\. on Tal

## Headline

Brand & Marketing Strategist \| Creative Director \| AI Content & Film Production \| Podcast Production \| SIBM Pune

## About

I’m a brand strategist and creative marketing professional working at the intersection of branding, AI\-driven content, and performance marketing\. Across agency leadership and in\-house brand roles, I’ve built and scaled brand systems, led creative production, and executed campaigns that translate positioning into measurable engagement\. At my core, I’m a clarity\-obsessed brand strategist with a creative mindset and an entrepreneurial backbone\. I’ve led strategy, design, and positioning projects across industries, especially in Real Estate, Food & Bev, and eCommerce, helping brands unlock their voice and align their visuals with what they actually stand for\. My work spans: • Brand strategy & positioning • AI\-powered video and content production • Performance marketing creatives • Podcast production & storytelling • Creative direction & campaign execution • Cross\-functional brand communication I’ve worked with 100\+ founders and businesses across D2C, food & beverage, real estate, and digital platforms; helping teams move from fragmented messaging to cohesive brand narratives\. Today, I go by Brand Pickles; an identity that reflects both my love for bold clarity and my distaste for bland thinking\. It's not a business\. It’s not a title\. It’s simply the sharpest version of what I bring to the table: Strategic honesty, salty truths, and branding that sticks\. Background in Business Administration and Psychology informs how I approach perception, storytelling, and decision\-making\. Core belief: Branding is not decoration\. It’s an engineered memory\. Always open to roles that combine brand thinking, AI\-enabled creative execution, and marketing leadership\. ©Brand Pickles Salty Truths\. Solid Brands

## Location

Greater Chennai Area

## AI stack

claude

elevenlabs

openai

Kling AI

Leonardo AI

Veo

## Work experience

Head \- Brand & Content at Indian Snack House, May 2026 \- Present · 5 mos, Greater Chennai Area, As the Head of Brand & Content, I lead the overall brand communication and creative direction for the organisation, ensuring every customer touchpoint consistently reflects the brand's identity and business objectives\. My role spans brand strategy, creative leadership, marketing execution, and partnership initiatives, working closely with cross\-functional teams to strengthen brand presence and support business growth\. Key responsibilities include: \- Lead the end\-to\-end brand communication strategy across digital and offline channels\. \- Own and evolve the brand identity, ensuring consistency across packaging, campaigns, digital assets, retail touchpoints, and customer experiences\. \- Direct the complete creative function, overseeing content strategy, campaign ideation, social media communication, photography, videography, advertising creatives, and production\. \- Drive performance marketing creatives by developing high\-converting visual and communication assets aligned with business objectives\. \- Collaborate with product, design, sales, and leadership teams to launch new products and strengthen existing brand narratives\. \- Lead packaging design and product presentation, ensuring every product reflects the brand's positioning while balancing commercial and manufacturing requirements\. \- Build and execute marketing campaigns that increase brand awareness, support customer acquisition, and indirectly contribute to sales growth\. \- Identify, evaluate, and manage brand partnerships, sponsorships, collaborations, and marketing opportunities that expand the brand's reach\. \- Explore and implement AI\-powered creative workflows to improve content production efficiency, consistency, and scalability\. \- Establish creative systems, brand guidelines, and communication standards to ensure long\-term brand consistency across all initiatives\.

Brand Marketing \+ AI at FirstClub, Sep 2025 \- Mar 2026 · 7 mos, Bengaluru, \- Lead end\-to\-end podcast production, overseeing scripting, filming, editing, and distribution\. It is called "Inside the Club" and it is available to watch on FirstClub's YT handle\. \- Manage AI\-driven content workflows including GPT systems, AI video production, and creative automation\. \- Produce brand films, social video assets, and performance marketing creatives\. \- Collaborate with cross\-functional teams to execute campaign concepts and creative direction\. \- Optimize video storytelling for engagement and conversion\. \- Executed a few Guerilla Marketing Campaigns and OOH Campaigns\.

Brand Manager \- Communication & Content at Sweet Karam Coffee, May 2025 \- Aug 2025 · 4 mos, Chennai, Tamil Nadu, India, \- Own the overall brand voice across platforms—from strategy to execution\. \- Lead the ad production and social media teams end\-to\-end\. \- Drive brand collaborations and content partnerships, hands\-on\. \- Collaborate with D2C, Quick Commerce, Product, and Brand Design teams to ensure cohesive brand storytelling\. \- Shape brand perception across channels, formats, and functions\. \- Individually led AI initiatives for brand assets: AI videos, AI avatars, reducing physical dependency in brand content\.

Founder & Creative Director at Adroit Monkey, Sep 2020 \- Mar 2025 · 4 yrs 7 mos, Chennai, Tamil Nadu, India, \- Built and scaled a branding & marketing agency specializing in brand strategy, business consulting, and digital growth solutions\. \- Developed and executed marketing campaigns, resulting in improved brand visibility and customer engagement\. \- Managed partnerships, negotiations, and business expansion strategies to drive growth\.

Creative Director at Backstoryalley, Jun 2018 \- Sep 2020 · 2 yrs 4 mos, Chennai, Tamil Nadu, India, I was heading Strategy for their Design department\. I took care of Creative Marketing Strategies, Branding & Creative Strategies for the Brand\. I was leading the Graphic Design & Video Production team as well\. I led the team on Designing Social Media content & Templates for the same\.

## Education

Master of Business Administration \- MBA, Innovation & Entrepreneurship, Symbiosis Institute of Business Management, Pune

Certificate Program, Design Thinking for User Experience, Indian Institute of Technology, Delhi

[View the original profile](https://tal.club/meet/sriadyanth-g)

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