Headline

ABM Lead • Data & Workflow Automation (Clay, n8n, Custom agents) • Cross-functional GTM • B2B

About

𝗧𝗟;𝗗𝗥: I help B2B founders sell, revenue systems scale and vibe code nerdy little tools on the side. - 👋 Hi, I’m a B2B go-to-market strategist and automation specialist for early-PMF to growth stage startups. I help founders build distribution, convert demand into pipeline, and drive expansion across partnerships, marketing and sales. I started my career in advertising. Closed deals, wrote briefs, ran campaigns for brand you'd recognize. But I kept gravitating toward one question: 𝘞𝘩𝘺 𝘥𝘰𝘦𝘴 𝘵𝘩𝘪𝘴 𝘢𝘤𝘵𝘶𝘢𝘭𝘭𝘺 𝘮𝘢𝘬𝘦 𝘴𝘰𝘮𝘦𝘰𝘯𝘦 𝘣𝘶𝘺? That question pulled me from brand into product marketing, and eventually into building the foundations that turn a good product into predictable, repeatable revenue. Before this, I led campaigns, product marketing, and outbound across insurtech, creative agencies, and marketplaces. I've sat close enough to the customer, the product, and different GTM motions to see where the gaps actually are. I’m proud of being able to take a product and map its path to revenue. I figure out who actually buys, bring clarity to what’s really driving decisions, and build systems that push teams to move from random wins to something repeatable. Beyond this, I also build small tools on the side. Automations, browser extensions, spreadsheet add-ons. I try my best to use my skills and knowledge to build something that I can use at work or in my daily life.

Location

Bengaluru

AI stack

claude code

claude

gemini

n8n

notebooklm

notion

Work experience

Marketing Lead - ABM & Automation at Brainvire, Jun 2026 - Present · 5 mos, Mumbai, Maharashtra, India, Drives pipeline growth and account penetration by building the automated data workflows and targeted outreach plays that keeps the sales pipeline busy with qualified accounts. Key impact: 1) Building the target account strategy 2) Buying committee mapping 3) Orchestrating multi-channel outreach (email, linkedin, retargetting, gated-content) 4) Data pipeline: Account and contact level signal and personalisation

Marketing Manager: Product Marketing & GTM Ops at GEOGO Techsolutions, Sep 2024 - Jun 2026 · 1 yr 10 mos, Bengaluru, Karnataka, India, Built and owned the end-to-end product marketing and go-to-market for an early-stage insurtech product (Kriyam.ai), covering ICP definition, positioning, pilot launches, sales enablement and founder-led GTM motions. __ Kriyam.ai is an AI-powered platform for insurance and financial services (BFSI) that helps companies handle customer verification, fraud detection, and document processing.

Personal goal pursuit at Career Break, May 2024 - Aug 2024 · 4 mos, Took a dedicated sabbatical to work on my master's capstone project. I conducted an emperical study and wrote a thesis on the strategic drivers of solo venture creation among technical knowledge workers in the. Indian tech ecosystem. It was also a chance to step back and learn through a couple of passion projects, learn coding and AI tools.

Marketing Manager at Red Bangle, 2023 - Apr 2024 · 1 yr 4 mos, On-site, Led global launch and new GTM for APAC, US and Middle East for a B2B video company. Contributed to the 115% pipeline growth and securing 60% growth in repeat business.

Marketing Coordinator & Pre-sales at Red Bangle, Jan 2022 - Jan 2023 · 1 yr 1 mo, Bengaluru, Karnataka, India, Owned lead generation and pre-sales, contributing to 30-40 MQL per quarter for high ticket deals (ACV 3L+) Setup and run CRM-based automations for timely AE intervention that improved MQL to deal conversion rates from 22% to 35% Built a customisable proposal generation tool with modular pricing logic that cut down proposal TAT by 50% and eliminated management approval on 90% of proposals.

Account Manager at Schbang, Aug 2021 - Dec 2021 · 5 mos, Bengaluru, Karnataka, India, Managed the youtube and brand mandate for three Amazon India brands - Seller Services (B2B), Karigar and Newsroom (Corporate)

Education

Master of Science, Strategic Management, Christ University, Bangalore

Post Graduate Diploma, Integrated Marketing Communications, St. Xavier's College (Autonomous), Kolkata