---
title: "Sreekanth Lokanathan - Lead - Trade Marketing in Greater Bengaluru Area | Tal"
description: "Meet Sreekanth Lokanathan, Trade Marketing Leader | FMCG | GTM & Distribution Expert | Ex-ITC, Vodafone Idea based in Greater Bengaluru Area. AI stack includes claude code."
image: "https://tal.club/meet/sreekanth-l/share-image"
---

# Sreekanth Lokanathan on Tal

## Headline

Trade Marketing Leader \| FMCG \| GTM &amp; Distribution Expert \| Ex\-ITC, Vodafone Idea

## About

A total of 15 years work experience in varied industries right from event management to Telecom and FMCG\. Led and grown large teams\. Handled All metro regions\. Experienced professional in sales Key accounts and GT and trade marketing specialist

## Location

Greater Bengaluru Area

## AI stack

claude code

## Work experience

Lead \- Trade Marketing at iD Fresh Food \(India\) Pvt\. Ltd\., Jan 2025 \- Present · 1 yr 10 mos, India Operations

GM \- Zonal Sales Manager at Vodafone Idea Limited, Aug 2023 \- Jan 2025 · 1 yr 6 mos, Kochi, Kerala, India

Area Sales Manager at ITC Limited, Nov 2020 \- Aug 2023 · 2 yrs 10 mos, Karnataka, India

Trade Marketing Manager at ITC Limited, Jan 2019 \- Nov 2020 · 1 yr 11 mos, Bengaluru, Karnataka, India, Handling all trade marketing activities for Food division for South India\. Execution of Brand Input Plans, Third Party Management, Sales

Area Executive Modern Trade at ITC Limited, Jul 2014 \- Dec 2018 · 4 yrs 6 mos, Kochi, Kerala, India

channel manager at Vodafone kerala, May 2011 \- Jun 2014 · 3 yrs 2 mos, Cochin, Handling two major distributors with a turnover of approx\.70L/month\. Responsible for the entire sales activities in the assigned territories\. Monitoring the activities of 7 dses Monitoring the customer acquisition and customer documentation process\. Handling an outlet base of over 600\. Maintaining revenue market share\. Maintainin customer market share\. Achieving targets through Dses\.\(Gross acquisitions, revenue and infra\) Monitoring the scheme settlements to retailers\. Responsible for channel productivity\.

business development executive at pineapple ventures, event management, May 2008 \- Mar 2009 · 11 mos, Conduct exhibitions and events\. Bring in creative ideas according to the requirements of the clients\.

## Education

Master of Business Administration \- MBA, Marketing/Marketing Management, General, Rajagiri Centre for Business Studies

Bachelor of Business Administration \- BBA, Marketing/Marketing Management, General, Rajagiri College of Management &amp; Applied Sciences, Kakkanad, Kochi \- 682 039

[View the original profile](https://tal.club/meet/sreekanth-l)

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