Snehashree D S profile photo 1 on Tal

Snehashree D S

Brand & Campaign Strategist | Building consumer-first stories for Gen Z & digital brands | GTM | Creative Strategy | Future Brand Leader

Bengaluru

8+ years of work experience

Fresh Prints
Jun 20264 mosPresent

Bengaluru, Karnataka, India

Leading end-to-end brand strategy and omnichannel execution on the Growth team for the largest collegiate custom apparel company in the US. 
Bewakoof.com
Feb 20233 yrs 5 mosJun 2026

Bengaluru, Karnataka, India

- Orchestrated Annual Marketing Calendar, fostering seamless cross-functional collaboration. - Managed key brand properties, enhancing visibility through Collab Of The Month and Designs Of The Week. - Implemented brand strategy for rebranding, influencing market positioning. - Demonstrated end-to-end ownership and accountability for campaign success. - Owned and executed end-to-end the PAN India Comic Con offline event, ensuring a successful brand participation - Implemented vendor management strategies for optimized marketing activities. - Executed ATL and BTL Marketing strategies, ensuring a comprehensive approach for brand promotion.
Ola
Feb 20221 yr 1 moFeb 2023

Bangalore Urban, Karnataka, India

- Developed marketing communications for India and international markets. - Managed international stakeholders and led Marcomm for AU, NZ, and UK, fostering global brand growth. - Drove successful Ola SUPERSTAR Campaign, enhancing brand awareness. - Orchestrated social channel content creation and maintained websites for optimal performance. - Monitored campaign progress, submitted performance reports, and analyzed metrics for continuous improvement.
Asteria Aerospace
Mar 20201 yr 11 mosJan 2022

India

- End to end content generation, managing internal and external newsletters for stakeholders. - Promoted brand visibility through social media content across various channels. - Conducted SEO and keyword research, improving organic web traffic. - Managed website content updates, ensuring relevance and timeliness. - Developing Marketing collaterals for BD teams - Cross-functional alignment with all technical teams for Product positioning and promotions
Sri Sri University
Jul 20182 yrsJun 2020

Cuttack, Odisha, India

Snehashree’s AI Stack

claude
claude
codex
codex
gemini
gemini
metaai
metaai
openai
openai
Canva Magic Studio
Canva Magic Studio

Education

Sri Sri University

Master of Business Administration - MBA, Marketing/Marketing Management, General

Sri Sri University

20182 yrs2020

Bachelor of Engineering - BE, electronics and instrumentation

RNSIT

20124 yrs2016

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Headline

Brand & Campaign Strategist | Building consumer-first stories for Gen Z & digital brands | GTM | Creative Strategy | Future Brand Leader

About

Brand & Campaign Strategist with 7+ years of experience across digital-first brands like Bewakoof and Ola. I specialize in translating insights into high-impact campaigns — blending strategy, storytelling, and execution to build brand equity and drive growth. Currently focused on building brand-led marketing that balances long-term storytelling with short-term growth. As I gear up for bigger leadership opportunities post-2025, I’m sharing insights, connecting with marketers, and learning louder. 📩 Open to collab, conversation, or creative chaos.

Location

Bengaluru

AI stack

claude

codex

gemini

metaai

openai

Canva Magic Studio

Work experience

Senior Brand Manager at Fresh Prints, Jun 2026 - Present · 4 mos, Bengaluru, Karnataka, India, Leading end-to-end brand strategy and omnichannel execution on the Growth team for the largest collegiate custom apparel company in the US.

Brand & Campaign Manager at Bewakoof.com, Feb 2023 - Jun 2026 · 3 yrs 5 mos, Bengaluru, Karnataka, India, - Orchestrated Annual Marketing Calendar, fostering seamless cross-functional collaboration. - Managed key brand properties, enhancing visibility through Collab Of The Month and Designs Of The Week. - Implemented brand strategy for rebranding, influencing market positioning. - Demonstrated end-to-end ownership and accountability for campaign success. - Owned and executed end-to-end the PAN India Comic Con offline event, ensuring a successful brand participation - Implemented vendor management strategies for optimized marketing activities. - Executed ATL and BTL Marketing strategies, ensuring a comprehensive approach for brand promotion.

Senior Marketing Executive at Ola, Feb 2022 - Feb 2023 · 1 yr 1 mo, Bangalore Urban, Karnataka, India, - Developed marketing communications for India and international markets. - Managed international stakeholders and led Marcomm for AU, NZ, and UK, fostering global brand growth. - Drove successful Ola SUPERSTAR Campaign, enhancing brand awareness. - Orchestrated social channel content creation and maintained websites for optimal performance. - Monitored campaign progress, submitted performance reports, and analyzed metrics for continuous improvement.

Marketing Executive at Asteria Aerospace, Mar 2020 - Jan 2022 · 1 yr 11 mos, India, - End to end content generation, managing internal and external newsletters for stakeholders. - Promoted brand visibility through social media content across various channels. - Conducted SEO and keyword research, improving organic web traffic. - Managed website content updates, ensuring relevance and timeliness. - Developing Marketing collaterals for BD teams - Cross-functional alignment with all technical teams for Product positioning and promotions

Masters Student at Sri Sri University, Jul 2018 - Jun 2020 · 2 yrs, Cuttack, Odisha, India

Education

Master of Business Administration - MBA, Marketing/Marketing Management, General, Sri Sri University

Bachelor of Engineering - BE, electronics and instrumentation, RNSIT