---
title: "Simran Kaur - Territory Sales Executive (B2B Market Development) in Greater Delhi Area | Tal"
description: "Meet Simran Kaur, MBA- Marketing, SIIB Pune | B2B Market Development @ Aditya Birla Group | Ex-Urban Company based in Greater Delhi Area. AI stack includes antigravity, opencode, and claudecode."
image: "https://tal.club/meet/simran-kaur/share-image"
---

# Simran Kaur on Tal

## Headline

MBA\- Marketing, SIIB Pune \| B2B Market Development @ Aditya Birla Group \| Ex\-Urban Company

## About

MBA in Marketing from SIIB\-Pune, building go\-to\-market strategy for a new B2B product line at Aditya Birla Group\. Previously worked at Urban Company, drove ₹10L\+ incremental revenue and 150\+ unit sales during the early launch of their D2C category\. Drawn to roles where customer insight directly shapes brand and strategy\- category management, or brand roles where ground\-truth from the market translates into positioning, messaging, and go\-to\-market decisions\.

## Location

Greater Delhi Area

## AI stack

antigravity

opencode

claudecode

## Work experience

Territory Sales Executive \(B2B Market Development\) at Aditya Birla Group, May 2026 \- Present · 4 mos

Marketing Intern at Karya Consultants, Apr 2024 \- May 2024 · 2 mos, \-Executed multi\-channel performance campaigns \(LinkedIn, email, WhatsApp\) using an AI\-driven platform, LinkedIn Sales Navigator, and Apollo\.io \- Built ICP\-based audience segmentation by role, company size, and buying stage; used AI\-generated personas to personalise messaging and improve engagement rates

Business Development Associate at Urban Company, Aug 2022 \- Aug 2023 · 1 yr 1 mo

Marketing Intern at Inception Wave, Apr 2020 \- May 2020 · 2 mos, \-Developed integrated marketing strategies including audience segmentation, channel mix planning, and campaign briefs targeting key customer personas\. \- Conducted competitor benchmarking and market analysis to identify positioning gaps, informing brand messaging and content strategy aligned with target audience pain points and demand signals\.

## Education

Master of Business Administration, symbiosis institute of international business

Bachelor of commerce honours, Accounting and Business/Management, Shaheed Bhagat Singh College

[View the original profile](https://tal.club/meet/simran-kaur)

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