---
title: "Sidharth Sarawgi - Associate Director - Managed Services (Enterprise Merchants) in Bengaluru | Tal"
description: "Meet Sidharth Sarawgi, Head of Strategy & BizOps/ Chief of Staff | P&L Owner | $15M+ Revenue Impact | Fintech & Consumer Internet | ISB | IIT Delhi based in Bengaluru."
image: "https://tal.club/meet/sidharth-sarawgi/share-image"
---

# Sidharth Sarawgi on Tal

## Headline

Head of Strategy & BizOps/ Chief of Staff \| P&L Owner \| $15M\+ Revenue Impact \| Fintech & Consumer Internet \| ISB \| IIT Delhi

## About

17 years at the intersection of strategy and execution — turning ambiguous business problems into structured plans, financial models, and measurable revenue outcomes\. I’ve worked across the full spectrum of strategic work: consulting at KPMG, growth strategy at Flipkart, commercial leadership Juspay, and P&L ownership at Razorpay\. What connects it all: a bias for data\-led decisions, comfort operating at CEO/CXO level, and a track record of converting strategy into tangible business outcomes\. What I do best: Business case development & financial modeling — from cold\-chain logistics plans that raised institutional capital, to bottom\-up revenue projections for new business retail/ E\-Commerce lines at scale P&L ownership & monetization strategy — built Razorpay’s Managed Services business from zero: value proposition, pricing architecture, GTM\. $XM ARR and $XM\+ qualified pipeline in under a year Growth strategy & unit economics — drove $XM\+ incremental annual revenue at Flipkart through conversion optimization; launched device warranty and insurance program, saved $XM/month through operational redesign; improved device liquidation by X% Cross\-functional execution at scale — served as central owner across Product, Finance, Legal, Sales, and Engineering at Juspay; delivered $XM\+ revenue from HDFC Bank’s orchestration platform Operating cadence & leadership frameworks — designed OKR structures, QBRs, and reviews for leadership teams I thrive in roles where the work is ambiguous, the stakes are high, and the output needs to be both analytically rigorous and board\-ready\. If you’re building a Strategy / BizOps function or looking for a Chief of Staff with commercial acumen, I’d love to connect\.

## Location

Bengaluru

## Work experience

Associate Director \- Managed Services \(Enterprise Merchants\) at Razorpay, Jun 2025 \- Present · 1 yr 5 mos, \- Built the business from zero: defined market scope, value proposition, and pricing architecture; created $XXM\+ qualified pipeline and delivered $XXM ARR within first year of operation \- Designed end\-to\-end GTM strategy across Checkout Design, Payment Orchestrator, Merchant Onboarding, Offers, and Subscription Services — including competitive differentiation narrative and pricing \- Redesigned checkout and renewal flows for Insurance sector under regulatory constraints, unlocking a new $XXK\+ ARR revenue stream while improving retention and reducing churn \- Established P&L governance framework: built KPI structure, leadership review cadence, and operating metrics to track business performance vs\. plan \- Acted as commercial and strategic owner across Sales, Product, Engineering, and Ops — from deal structuring to execution and customer retention

Principal Program Manager at JUSPAY, Jan 2022 \- May 2025 · 3 yrs 5 mos, On\-site, Generated $XXM\+ revenue from HDFC Bank partnership by shaping product positioning, commercial strategy, and go\-to\-market execution from ground up Differentiated the platform against competing orchestrators through multi\-tenancy, role\-based access, and auto card\-registration — developed business case and competitive framing for each Defined quarterly roadmap and prioritization logic balancing compliance requirements, scalability, and merchant adoption across 100\+ live merchants Steered go\-live of 100\+ merchants on Juspay Payment Orchestrator; achieved $XXM ARR — designed Self\-Serve Onboarding flow that cut merchant onboarding time by XX% Acted as central execution owner across Product, Infosec, Sales, Legal, Finance, Bank stakeholders, and external merchants — managed competing priorities at enterprise scale

Senior Program Manager at Amazon, Feb 2021 \- Dec 2021 · 11 mos, On\-site, Drove seller network diversification strategy, expanding geographic coverage for 100\+ sellers and improving delivery speed across priority categories and geographies Built business case for a seller compliance\-services marketplace: revenue projections, operating model, and GTM workflows — presented to senior leadership for investment approval Conducted seller research and demand estimation to validate pricing, adoption curves, and scalability of compliance offerings

Associate Director \(Growth\) \- Electronics at Flipkart, Jan 2017 \- Jan 2021 · 4 yrs 1 mo, Bengaluru Area, India, Led growth, monetization, and operating strategy for one of Flipkart’s largest business units — driving revenue, cost efficiency, and customer experience at scale\. Revenue & Growth Drove $XXM\+ incremental annual revenue through product page layout redesign and GST invoice capability enabling SOHO/SMB customers \($XXM annually\) Launched Damage Insurance \+ Warranty program for Laptops, generating $XXM revenue and $XXM margin contribution Cost & Unit Economics Saved $XXM/month \(XX BPS of revenue\) by launching technician\-supported doorstep troubleshooting, structurally reducing unnecessary returns Reduced pre\-delivery returns by X% through risk\-based customer nudges and prepaid transaction incentives Improved device liquidation value by XX% by redesigning inspection protocols across customer pick\-ups and supply chain nodes Strategy & Planning Prepared annual capability roadmap for Electronics BU; led prioritization discussions with leadership on critical launches \(Open Box Delivery, Doorstep Inspection, Buy\-Back Guarantee\) Reduced customer escalations by 50% by designing a prioritization framework based on contact frequency, issue type, and revenue impact

Senior Consultant at KPMG India, Jun 2013 \- 2016 · 2 yrs 8 mos, Greater Bengaluru Area, Led e\-commerce launch strategy for a large retail chain \(5 stores, 30,000 sq\. ft\.\) — recommended store\-radius delivery model using financial and operational modeling; designed full operating model, processes, and customer policies Led business plan validation for Cold Chain Operations \(5 locations\) of a large Indian logistics conglomerate — built bottom\-up financial models that helped the client raise institutional capital Devised logistics vendor strategy for a Large E\-Commerce Player: assessed vendor capabilities, recommended national/zonal/local onboarding strategy; increased vendor shipments from 10% to 25% Planned offloading to logistics partners during a 5X volume spike — conducted capability workshops and capacity planning, resulting in minimal blockages during execution Advised CERC on India's $3bn power trading market: developed risk quantification models and trader profitability simulations; recommendations supported a 75% improvement in trading margins Built 10\-year revenue forecast and cash flow model for four 5\-star properties of a $3\.3bn Indian business conglomerate — used for capital planning and institutional fundraising

## Education

B Tech, Engineering Physics, Indian Institute of Technology, Delhi

Master of Business Administration \(M\.B\.A\.\), Strategy and Finance, Indian School of Business

[View the original profile](https://tal.club/meet/sidharth-sarawgi)

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