Digital Marketer | SEO Executive | Keyword Research | Google Ads | Meta Ads |

Noida, Uttar Pradesh, India





Bachelor of Commerce - BCom, Business/Commerce, General
Chaudhary Charan Singh University (CCSU), Meerut
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Digital Marketing Intern at EOCL India, Apr 2025 - Nov 2025 · 8 mos, Noida, Uttar Pradesh, India, At EOCL INDIA, I lead performance marketing and SEO initiatives designed to scale MBBS-abroad student recruitment campaigns while strengthening organic visibility. Key Highlights: 💰 Managed and optimized ₹10,00,000+ monthly ad budgets across Meta and Google Ads to generate consistent, high-quality student leads. 📈 Conducted in-depth creative and competitor analysis to identify winning ad angles and audience insights—achieving a 22% increase in CTR and 18% lower CPL. 🎯 Designed and executed funnel-based campaigns (TOF–MOF–BOF) to improve conversion efficiency and lead-to-enquiry ratios. 🧠 Partnered with content & design teams to craft performance-driven creatives, ad copies, and landing pages optimized for conversions. 📊 Used Google Analytics, Meta Ads Manager, and dashboards to track KPIs, identify growth opportunities, and report actionable insights weekly. 🔁 Set up conversion tracking, retargeting, and lookalike audiences to enhance ROAS and campaign scalability. 🌐 Improved website rankings through advanced on-page & off-page SEO, including keyword research, competitor analysis, guest posting, link building, and profile creation.
Bachelor of Commerce - BCom, Business/Commerce, General, Chaudhary Charan Singh University (CCSU), Meerut