---
title: "Sid Sivaraman - Senior Product Manager in Bengaluru | Tal"
description: "Meet Sid Sivaraman, Senior Product Manager @ Hotstar | ISB | NIT Trichy based in Bengaluru. AI stack includes claude, gemini, and metaai."
image: "https://tal.club/meet/sid-sivaraman-1/share-image"
---

# Sid Sivaraman on Tal

## Headline

Senior Product Manager @ Hotstar \| ISB \| NIT Trichy

## About

Data \-> Stories \-> Features \-> $$

## Location

Bengaluru

## AI stack

claude

gemini

metaai

openai

replit

## Work experience

Senior Product Manager at JioHotstar, 2025 \- Present · 1 yr 10 mos, Bengaluru, Karnataka, India, Driving monetisation for 275M subscribers Output metric: RPU increase from existing subscribers Levers: upgrades, content gating, entitlement gating, add on packs, partner subs \-> D2C conversion

Product Manager II at Games24x7, 2025 \- 2025 · Less than a year, Bengaluru, Karnataka, India, • Increased add\-cash conversion by xx% via auto\-redirection of KYC failures; improved KYC success by xx% and 4x faster completion; initiated revamp of add\-cash recommendation model, increasing first deposit average from INR 12x\-14x • Prototyped and redesigned the add\-cash flow for new users, projected to improve add\-cash conversion by xx% • Proposed an LLM\-based intent recognition system that auto\-tags customer support tickets \(KYC, add\-cash a&payments\) Company had to wind down ops in Sep’25 because of the ban on real money gaming imposed by govt

Product Manager \| Cross Border Payments at Razorpay, 2024 \- 2025 · 1 yr, Bengaluru, Karnataka, India, • Conceptualized a stablecoin\-powered solution for cross\-border payments, cutting txn costs by xx% & settlement TAT by 5x • Built India’s first payment\-provider\-led global tax compliance solution for 15K\+ exporters, projected to automate tax registrations, duty calculations and filings, minimizing audit penalties by xx% – at 1/4th of the market rate, driving cost savings • Developed an invoicing product featuring real\-time tracking, recurring billing, bulk invoicing, customizable branding, shipping bill regularization, GST compliance and automated tax calculation, reducing invoice creation time by \~xx% • Streamlined IEC registration for 1K\+ exporters, reducing processing time by 50%, expediting export market entry by \~3 weeks

Growth x Product \| Retention & Engagement at Disney\+ Hotstar, Apr 2022 \- Apr 2023 · 1 yr 1 mo, Bengaluru, Karnataka, India, • Led engagement strategies for 57M subscribers, boosting renewals via sports\-to\-entertainment viewership conversion • Boosted partner subscription activation rates by xx% via identification of key drop\-off points in the user login journey • Uplifted 3\-month subscription renewals by 4pp in 6 months by defining setup, 'aha', and habit moments and introducing gamified rewards at key engagement milestones to reinforce platform usage and boost engagement • Realized $x M in savings via ROI evaluation for the content renewal of properties such as HBO, IPL, Wimbledon, and EPL

Product Analyst \| User Engagement at Myntra, 2020 \- 2022 · 2 yrs, Bengaluru, Karnataka, India, Drove visibility planning, user engagement and demand shaping for monetisation\. Worked on hypothesis testing and executed A/B experiments on the homepage

## Education

Master of Business Administration \- MBA, Marketing and Information Systems, Indian School of Business

Bachelor's degree, Metallurgical Engineering, National Institute of Technology, Tiruchirappalli

[View the original profile](https://tal.club/meet/sid-sivaraman-1)

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