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Sid Sivaraman

Senior Product Manager @ Hotstar | ISB | NIT Trichy

Bengaluru

1+ year of work experience

JioHotstar
20251 yr 10 mosPresent

Bengaluru, Karnataka, India

Driving monetisation for 275M subscribers Output metric: RPU increase from existing subscribers Levers: upgrades, content gating, entitlement gating, add on packs, partner subs -> D2C conversion
Games24x7
2025Less than a year2025

Bengaluru, Karnataka, India

• Increased add-cash conversion by xx% via auto-redirection of KYC failures; improved KYC success by xx% and 4x faster completion; initiated revamp of add-cash recommendation model, increasing first deposit average from INR 12x-14x • Prototyped and redesigned the add-cash flow for new users, projected to improve add-cash conversion by xx% • Proposed an LLM-based intent recognition system that auto-tags customer support tickets (KYC, add-cash a&payments) Company had to wind down ops in Sep’25 because of the ban on real money gaming imposed by govt
Razorpay
20241 yr2025

Bengaluru, Karnataka, India

• Conceptualized a stablecoin-powered solution for cross-border payments, cutting txn costs by xx% & settlement TAT by 5x • Built India’s first payment-provider-led global tax compliance solution for 15K+ exporters, projected to automate tax registrations, duty calculations and filings, minimizing audit penalties by xx% – at 1/4th of the market rate, driving cost savings • Developed an invoicing product featuring real-time tracking, recurring billing, bulk invoicing, customizable branding, shipping bill regularization, GST compliance and automated tax calculation, reducing invoice creation time by ~xx% • Streamlined IEC registration for 1K+ exporters, reducing processing time by 50%, expediting export market entry by ~3 weeks
Disney+ Hotstar
Apr 20221 yr 1 moApr 2023

Bengaluru, Karnataka, India

• Led engagement strategies for 57M subscribers, boosting renewals via sports-to-entertainment viewership conversion • Boosted partner subscription activation rates by xx% via identification of key drop-off points in the user login journey • Uplifted 3-month subscription renewals by 4pp in 6 months by defining setup, 'aha', and habit moments and introducing gamified rewards at key engagement milestones to reinforce platform usage and boost engagement • Realized $x M in savings via ROI evaluation for the content renewal of properties such as HBO, IPL, Wimbledon, and EPL
Myntra
20202 yrs2022

Bengaluru, Karnataka, India

Drove visibility planning, user engagement and demand shaping for monetisation. Worked on hypothesis testing and executed A/B experiments on the homepage

Sid’s AI Stack

claude
claude
gemini
gemini
metaai
metaai
openai
openai
replit
replit

Education

Indian School of Business

Master of Business Administration - MBA, Marketing and Information Systems

Indian School of Business

National Institute of Technology, Tiruchirappalli

Bachelor's degree, Metallurgical Engineering

National Institute of Technology, Tiruchirappalli

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Sid Sivaraman on Tal

Headline

Senior Product Manager @ Hotstar | ISB | NIT Trichy

About

Data -> Stories -> Features -> $$

Location

Bengaluru

AI stack

claude

gemini

metaai

openai

replit

Work experience

Senior Product Manager at JioHotstar, 2025 - Present · 1 yr 10 mos, Bengaluru, Karnataka, India, Driving monetisation for 275M subscribers Output metric: RPU increase from existing subscribers Levers: upgrades, content gating, entitlement gating, add on packs, partner subs -> D2C conversion

Product Manager II at Games24x7, 2025 - 2025 · Less than a year, Bengaluru, Karnataka, India, • Increased add-cash conversion by xx% via auto-redirection of KYC failures; improved KYC success by xx% and 4x faster completion; initiated revamp of add-cash recommendation model, increasing first deposit average from INR 12x-14x • Prototyped and redesigned the add-cash flow for new users, projected to improve add-cash conversion by xx% • Proposed an LLM-based intent recognition system that auto-tags customer support tickets (KYC, add-cash a&payments) Company had to wind down ops in Sep’25 because of the ban on real money gaming imposed by govt

Product Manager | Cross Border Payments at Razorpay, 2024 - 2025 · 1 yr, Bengaluru, Karnataka, India, • Conceptualized a stablecoin-powered solution for cross-border payments, cutting txn costs by xx% & settlement TAT by 5x • Built India’s first payment-provider-led global tax compliance solution for 15K+ exporters, projected to automate tax registrations, duty calculations and filings, minimizing audit penalties by xx% – at 1/4th of the market rate, driving cost savings • Developed an invoicing product featuring real-time tracking, recurring billing, bulk invoicing, customizable branding, shipping bill regularization, GST compliance and automated tax calculation, reducing invoice creation time by ~xx% • Streamlined IEC registration for 1K+ exporters, reducing processing time by 50%, expediting export market entry by ~3 weeks

Growth x Product | Retention & Engagement at Disney+ Hotstar, Apr 2022 - Apr 2023 · 1 yr 1 mo, Bengaluru, Karnataka, India, • Led engagement strategies for 57M subscribers, boosting renewals via sports-to-entertainment viewership conversion • Boosted partner subscription activation rates by xx% via identification of key drop-off points in the user login journey • Uplifted 3-month subscription renewals by 4pp in 6 months by defining setup, 'aha', and habit moments and introducing gamified rewards at key engagement milestones to reinforce platform usage and boost engagement • Realized $x M in savings via ROI evaluation for the content renewal of properties such as HBO, IPL, Wimbledon, and EPL

Product Analyst | User Engagement at Myntra, 2020 - 2022 · 2 yrs, Bengaluru, Karnataka, India, Drove visibility planning, user engagement and demand shaping for monetisation. Worked on hypothesis testing and executed A/B experiments on the homepage

Education

Master of Business Administration - MBA, Marketing and Information Systems, Indian School of Business

Bachelor's degree, Metallurgical Engineering, National Institute of Technology, Tiruchirappalli