---
title: "Sibu Sahu - Global AVP Marketing in Hyderabad | Tal"
description: "Meet Sibu Sahu, Hiring for Growth Marketing Roles | AVP - Global Marketing | 3x Founder | 1x Exit | ISB Trained Marketer based in Hyderabad."
image: "https://tal.club/meet/sibu-sahu/share-image"
---

# Sibu Sahu on Tal

## Headline

Hiring for Growth Marketing Roles \| AVP \- Global Marketing \| 3x Founder \| 1x Exit \| ISB Trained Marketer

## About

ISB trained Marketer \| 3x Founder \| 1x Exit \| 10\+ Years of Exp \| Full Stack Marketer

## Location

Hyderabad

## Work experience

Global AVP Marketing at LanceSoft, Inc\., Feb 2026 \- Present · 7 mos, Hyderabad

Global AVP Marketing \- Brand of LanceSoft at HummingBird \- Total Talent Workforce Platform, Feb 2026 \- Present · 7 mos, Hyderabad, Hummingbird is a Responsible AI\-powered platform that redefines Talent Attraction, Engagement, and Experience by delivering a seamless, personalized, and data\-driven journey for both candidates and employers\. From sourcing and engagement to hiring and retention, Hummingbird uses cutting\-edge AI to ensure every touchpoint in the talent lifecycle is optimised for the best experience Product Capabilities ❖ Create job descriptions with AI prompts ❖ Advanced candidate matching scores ❖ Intelligent candidate analysis ❖ Automated AI pre\-screening interviews ❖ Pre\-built analytics reports ❖ Build your own custom reports ❖ Data\-driven decision\-making process ❖ Predictive insights and forecasting ❖ Tap into employee networks effortlessly ❖ Effortlessly track referrals and rewards ❖ QR code job sharing capabilities ❖ Social media integration shortcuts ❖ Configure ATS/VMS stages and statuses ❖ Customize candidate scoring models ❖ Tailor candidate experience journeys ❖ White\-labeled platform with your branding ❖ Access to 20 million\+ global talents ❖ Strategic candidate segmentation ❖ Powerful filtering capabilities ❖ Continuous talent nurturing &amp; engagement ❖ Quick and automated integration setup ❖ Enhanced operational efficiency ❖ Unified recruitment ecosystem ❖ Connects to all major VMS/ATS systems

AVP Marketing \- Brand of Avance Group at PamGro \- Employer of Record, Jul 2023 \- Jan 2026 · 2 yrs 7 mos, Hyderabad, Core Focus Areas: Employer of Record \| Global Hiring \| Payroll \| SaaS \| B2B Tech Employer of Record \(EOR\) Marketing Strategy Global Payroll, HRIS, and Workforce Expansion Campaigns GTM for SaaS\-based Global Employment Platform B2B Demand Generation &amp; Account\-Based Marketing \(ABM\) ICP Targeting for Staffing, PEO &amp; HR Tech Segments SEO &amp; SEM Strategy for EOR &amp; PEO Markets Event &amp; Webinar\-Led Demand Generation Content Strategy for HR Decision Makers \(CHRO, CFO, HR Ops\) Global Mobility &amp; Remote Hiring Communication Product Positioning &amp; Competitive Benchmarking \(EOR vs PEO vs Contractor Management\) Partner &amp; Channel Marketing \(Recruitment Agencies, Global HR Networks\) Funnel Optimization &amp; Marketing Attribution \(MQL to SQL Conversion\) Brand Positioning AI\-Powered Marketing Workflows &amp; Data Analytics

AVP Marketing at Avance Consulting, Jul 2023 \- Jan 2026 · 2 yrs 7 mos, Hyderabad, Avance Consulting is a Global HR, Recruitment, and Workforce Solutions Company spread across 13 Countries and Headquartered in United Kingdom My role as a AVP of Marketing Involved the following: Global B2B Marketing &amp; Demand Generation \(Staffing &amp; Talent Solutions\) Workforce Solutions &amp; Recruitment Process Outsourcing \(RPO\) Marketing Employer Branding Campaigns &amp; Talent Marketing Integrated Marketing Strategy for HR &amp; Recruitment Tech GTM &amp; ABM Strategy for Workforce Transformation Services Marketing Automation &amp; Funnel Orchestration \(HubSpot, Reply\.io, Smartlead, Recruitment CRM\) Digital Transformation in Marketing Operations SEO, Paid Media, and Content\-Led Lead Generation Pipeline Attribution &amp; Marketing Analytics C\-Suite Stakeholder Management \| Global Campaign Rollouts Talent Mobility &amp; Workforce Augmentation Marketing Event\-Led Marketing \(HR Conferences, Job Fairs, CXO Summits\) Marketing Budget Optimization &amp; Vendor Management CRM\-Based Outreach \| Marketing Ops &amp; Conversion Tracking Setting Up Freshdesk for enhancing CX along with entire Change Management Process C\-suite Personal Branding over LinkedIn LinkedIn Management to Grow Followers from 70k to 3\.5 Lakhs Took care of Online Reputation Management Trustpilot Score: 1\.3 to 4\.6 Ambition Box: 4\.3 Glassdoor: 4\.2 Initiated CSR activities like "Grow Trees" and Planted more than 1000 Trees in the last 300 Days

AVP Marketing \- Brand of Avance Group at Wisestep, Jul 2023 \- Jan 2026 · 2 yrs 7 mos, Hyderabad, • Led global product marketing initiatives at Wisestep, optimizing onboarding and sign\-up flows to drive user acquisition and retention\. • Developed sales collaterals to support the sales team in closing deals and achieving revenue targets\. • Successfully reduced payback periods from 11 months to 5 months within 2 quarters, resulting in increased profitability\. ATS \| CRM for Staffing Firms \| Talent Tech \| Recruitment Automation \| Hiring Software \| SaaS \| Candidate Engagement \| Talent CRM \| Recruitment Analytics Product Marketing for Recruitment SaaS \(ATS \+ CRM\) B2B SaaS Growth Marketing \| Funnel Optimization SEO &amp; PPC for Talent Acquisition Software Marketing Automation &amp; Lead Scoring \(HubSpot, Freshsales, Clay, Heyreach\) ICP Development for Staffing &amp; Recruitment Agencies Content Marketing for Recruiters, Sourcers &amp; Talent Managers Lifecycle Marketing &amp; Customer Onboarding Optimisation Feature Adoption &amp; Product Engagement Campaigns GTM Strategy for Talent Tech Solutions Conversion Rate Optimization \(Demo to Subscription\) Recruitment Analytics &amp; Reporting Dashboards Partner &amp; Integration Marketing \(Zoho Recruit, Workable\) Brand Storytelling for HR Tech &amp; SaaS Buyers ABM Campaigns Targeting Enterprise Recruitment Firms

## Education

Executive Education in Strategic Digital Leadership, Artificial Intelligence, Indian School of Business

Bachelor's Degree, Computer Engineering, Vidyalankar Institute of Technology, Mumbai

[View the original profile](https://tal.club/meet/sibu-sahu)

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