---
title: "Shubham Shah - Strategy & Ops in Mumbai | Tal"
description: "Meet Shubham Shah, Founder’s Office | Strategy, Growth, Ops | BharatNXT based in Mumbai. AI stack includes claude code, claude, and openai."
image: "https://tal.club/meet/shubham-shah/share-image"
---

# Shubham Shah on Tal

## Headline

Founder’s Office \| Strategy, Growth, Ops \| BharatNXT

## About

Founder's Office, twice over\. Product, strategy, growth, ops, whatever the problem needs\. At BharatNXT: personalization, retention, automation, funnel work\. The cross\-functional building that sits between product and growth\. Before that: two years at MarketXLS, across India and the US\. Learned GTM, partnerships, retention, and how to build revenue motions that run without someone watching them all day\. Background in finance\. That's what pulled me toward fintech, growth, and the analytical side of building things people actually use\. Why me? "You miss 100% of the shots you don't take\." \- Michael Scott, probably, or Wayne Gretzky, allegedly\. I take the shot in front of me instead of waiting for the perfect one\. I build it, get it working, hand it off\. Then I go find the next problem\.

## Location

Mumbai

## AI stack

claude code

claude

openai

Bolt\.new

HeyGen

Zapier

## Work experience

Strategy &amp; Ops at BharatNXT, Oct 2024 \- Present · 2 yrs 1 mo, Mumbai, Co\-owned the 0\-to\-1 launch of a new product line, from user base to acquisition wedge to getting product, marketing, and ops moving on one plan Designed the MarTech stack from scratch, building flows that meet users at every stage instead of leaving it to chance Took the app from one static experience for everyone to a personalized one\. I designed what each user segment sees, ops built it Ran retention campaigns off real segmentation and cohort data, not the same message blasted to everyone Did the competitor and market research myself, the kind that finds an actual gap worth building a campaign around, not just a slide comparing feature lists Negotiated vendor partnerships that got us better terms and earlier access to features than we'd have had otherwise Took automation projects, including a voice bot, from idea to live deployment across activation and reactivation outreach, and pulled the plug on a vendor when it wasn't working rather than letting it limp along Implemented the CRM from scratch across field sales and outbound calling, connecting it to the other platforms it needed to talk to, so everything from lead management to calling, follow\-ups, and sales operations ran through one connected system

Founder's Office at MarketXLS Limited, Sep 2022 \- Sep 2024 · 2 yrs 1 mo, Ireland, Built the pricing strategy in India from scratch, based on actually talking to prospects rather than guessing Negotiated a data partnership that took a real cost off the table entirely Built out blog content that got us ranking above much bigger, better\-known names in Indian Fintech space Wrote and ran the demo process myself, learning firsthand what made someone say yes versus go quiet Built the dashboard the US team used to catch at\-risk accounts before they churned, not after Set up a sales process that kept generating revenue on its own, without needing someone to babysit every step

Article Assistant at Chinmay Shah &amp; Associates, Aug 2020 \- Aug 2022 · 2 yrs 1 mo, Mumbai, Performed detailed analysis of the collected accounting data for various client organizations along with handling Tax audits\. Analysis and Preparation of Financial Statements for companies in accordance with Schedule III of Companies Act 2013\. Prepared &amp; E \- filing of Income Tax, TDS, and various returns of assesses while writing accounts of individual and partnership concerns and presenting annual information return to the management\. Filing of GST Returns under Goods &amp; Service Act\. Preparing and Filing of Exports, SEZ, and Other Refunds of GST\.

## Education

BFM, Finance and Financial Management Services, LS Raheja College of Arts &amp; Commerce

HSC, K\.P\.B Hinduja College of Commerce

[View the original profile](https://tal.club/meet/shubham-shah)

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