Shubham Garg

7+ years of work experience

Jan 20268 mosPresent

On-site

Nov 20241 yr 10 mosPresent

On-site

Nov 20222 yrsOct 2024

Hyderabad, Telangana, India

Understanding and developing tools for YouTube to proactively thwart fraud that will help maintain its reliability.

May 20211 yr 5 mosSep 2022

Bangalore Urban, Karnataka, India

• Created a dynamic ranking framework for coupons based on relevance of different customer segments • Built an optimisation model by mapping customer clusters with relevant restaurants and thus lowering discounting burns • Identified the pain points in user journey because of less transparency; thus revamping the cart page, creating thresholds on coupon applicability • Worked with multiple stakeholders including Data science and development team, also implementing and optimising a javascript model alone saving huge costs

Nov 20191 yr 6 mosApr 2021

Bengaluru, Karnataka, India

• Segmented the customer base according to niche consumption behavior for meat eaters using fuzzy c-means algorithm as it leads to the maximum impact by deploying targeted campaigns having an estimate increase of +1.2% sales • Built three exhaustive dashboards regarding customer perception, market performance and seasonality using Tableau which is consumed by Business Leadership team in UK, reducing time from 10 man-days to 7 man-hours • Developed a process for all major insights drawn from seasonal events (Christmas, Easter etc) like for like growth measuring the health of Tesco stores and Tesco online

Mar 20198 mosOct 2019

Mumbai, Maharashtra, India

Created loyalty points system for 27000+ registered accounts using RFM model which led to an overall increase of market by 2% • Proposed and implemented a demand estimation feature to plan logistics which helped in cost reduction by 5% • Analysed the export/import market after interacting with 100+ clients and creating a web application for end to end process to make booking process user friendly