Headline

Brand Designer & Strategist @ Celsius100 Consulting | Creative Strategy, Brand Strategy

About

Still earning and learning the title I hold. Maybe I’ll always be learning. Celsius100 Consulting delivers innovative brand strategies and creative solutions across industries such as Retail, FinTech, SaaS, Real Estate and Hospitality. As a Brand Designer & Strategist, the role involves building strategies with respect to industry, brand and communication and also leading campaigns, designing brand identities, and enhancing market positioning through collaborative efforts. Skills in UX design, creative direction, and brand communication are central to these contributions. The aim is to craft impactful narratives that align brands with their audience's aspirations. I’m also looking to build modular brand identities. Recently learnt on the concept.

Location

Bengaluru North

AI stack

midjourney

notion

openai

v0

Work experience

Brand Designer & Strategist at Celsius100 Consulting, Aug 2023 - Present · 3 yrs, Bangalore Urban, Karnataka, India

Visual Designer at Celsius100 Consulting, Jul 2021 - Nov 2023 · 2 yrs 5 mos, Bengaluru, Karnataka, India, As a Visual Designer here, I lead and execute creative side of campaigns across multiple industries. I help with brand development, creative direction, and identity, create websites structure, interface and website assets, digital media, and print media for clients in various sectors such as Retail, Education, Fin-Tech, F&B, Consumer Goods, Hospitality, B2B SaaS and Travel & Leisure I also produce sketches, storyboards, and art layouts based on creative visions and ideas to visualize the concepts. I help create brand communication, logos, and creative side of marketing strategies through brainstorming sessions with internal teams to plan and execute designs.

Freelance Designer at Freelance, Jul 2019 - Present · 7 yrs 1 mo, Bengaluru, Karnataka, India, I’m a freelance designer who works at the intersection of strategy and design. I partner with founders and early-stage teams, especially those who know something isn’t quite clear yet, and need help shaping direction before execution. My core experience lies across Real Estate, SaaS, and Fintech, where structure, trust, and clear communication matter deeply. Alongside this, I enjoy working across newer and unfamiliar industries, using each project as a way to understand different markets, audiences, and business models more closely. My work begins with understanding the business, the intent, and the gaps. From there, I use strategy and design together to build brands that feel structured, confident, and dependable. The goal isn’t just to create assets, but to give teams clarity they can rely on as they grow. Across brand strategy, identity, storytelling, and digital experiences, I focus on helping brands find their footing and move forward with confidence and purpose.

Graphic Designer at sonaCAD, Aug 2020 - Jul 2021 · 1 yr, Bengaluru, Karnataka, India, Responsibilities included, but not limited - Conceptualize visuals based on requirements and develop illustrations, logos and other designs as required. - Amending designs and generate computer record of artworks for use in producing die plates - Meet company production deadlines and quality standards - Client liasioning for modifications (if any) for clients based out of United States of America

Operations Executive at Guarented, Feb 2020 - Aug 2020 · 7 mos, Bengaluru, Karnataka, India, Responsibilities included, but not limited - Responsible for capturing & analyzing data, creating QC of the products to ensure accuracy, and researching any outlier as a result of those quality checks - Produce accurate and timely reporting of program status throughout its life cycle. - Catalogue new products and stock control & replenishment. - Handle and oversee the complete process of verification of orders, assisting with technical onboarding of a client and returns - Set up and maintain customer grievance & other support mechanisms - Set up reporting mechanism for customer order capture& trigger daily reports to maintain a database of orders

Graphic Designer Trainee at sonaCAD, Jul 2019 - Dec 2019 · 6 mos, Bengaluru, Karnataka, India, Responsibilities included, but not limited - Study design briefs and understanding client requirements - Review work order & procedural manuals to determine critical dimensions of design and confer with engineering & design to determine modifications (if any) - Learning know-how of Adobe suite

Education

Bachelor of Engineering, Civil Engineering, Dayananda Sagar Academy Of Technology And Management, Bangalore

Bishop Cotton Boys'​ School