---
title: "Shruti Gowda - Events, Partnership and Alliances in Bengaluru | Tal"
description: "Meet Shruti Gowda, Brand, Growth & Partnerships Leader | 10+ years | Unicorn-scale experience across Strategy, Alliances & Integrated Marketing. based in Bengaluru. AI stack includes claude, lovable, and notion."
image: "https://tal.club/meet/shruti-gowda/share-image"
---

# Shruti Gowda on Tal

## Headline

Brand, Growth &amp; Partnerships Leader \| 10\+ years \| Unicorn\-scale experience across Strategy, Alliances &amp; Integrated Marketing\.

## About

I've spent the better part of a decade building brands, partnerships, communities, and twice, my own companies\. My career started at Swiggy in 2015, when it was still finding its feet\. Over five years, I worked across city marketing, national alliances, and category strategy; building partnerships with HDFC, IndiGo, Google Pay and Sodexo, launching the first Swiggy Food Court at Kempegowda International Airport, and designing the BTL Marketing Playbook that was adopted across 170\+ cities PAN India\. After Swiggy, I took the founder's path, twice\. I built Kosha, a D2C home lifestyle brand, navigating post\-COVID supply chain reality firsthand\. Then Natural Clan, a premium freeze\-dried pet nutrition brand, where I spent 8 months perfecting the product with a nutritionist before the market was ready\. Both taught me more about what marketing actually needs to do for a business than any corporate role could\. That founder lens is now my biggest differentiator\. Today, I work at the intersection of brand, growth and partnerships helping organisations build visibility, acquire the right audiences, and create alliances that compound over time\. I'm energised by roles where I can shape direction, not just execute briefs; ideally at a company that values culture as much as growth, and where there's real room to build something meaningful\. If you're building a consumer brand, a D2C business, or a community\-first organisation in Bangalore and need someone who can lead brand and partnerships strategy — let's talk\.

## Location

Bengaluru

## AI stack

claude

lovable

notion

perplexity

Canva Magic Studio

## Work experience

Events, Partnership and Alliances at The Silver Surfers Club, Feb 2025 \- Present · 1 yr 7 mos, Bengaluru, Karnataka, India

Independent Consultant at Independent Consultant, Feb 2024 \- Feb 2025 · 1 yr 1 mo, Independent Marketing Consultant — advised early\-stage startups on brand strategy, GTM, and growth\.

Head of Marketing at Organic Mandya, Dec 2023 \- Feb 2024 · 3 mos, Bengaluru, Short\-term consulting engagement to redesign FMCG marketing strategy ahead of their fundraise Designed a Brand Strategy Marketing Playbook to increase revenue through retail and quick commerce\.

Membership Manager at Museum of Art and Photography \(MAP\), Jun 2023 \- Nov 2023 · 6 mos, Bengaluru, &gt; Redesigned membership tier structure &gt; Improved Membership UI and navigation &gt; Created Event Space Catalog with Pricing for curated events

Entrepreneur at Natural Clan, Dec 2022 \- Jun 2023 · 7 mos, Co\-developed Natural Clan, a premium pet nutrition brand\. 8\-month product development with a nutritionist\. Early\-to\-market positioning; paused for right market timing\.

## Education

Master of Business Administration \(MBA\), Media &amp; Entertainment, Manipal institute of technology

Master's Degree, MBA in Media &amp; Entertainment, Whistling Woods International, Mumbai

[View the original profile](https://tal.club/meet/shruti-gowda)

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