Business Analyst | HR Analytics Specialist | Driving Data-Driven Workforce Decisions

Chennai, Tamil Nadu, India

Coimbatore, Tamil Nadu, India

Master of Business Administration - MBA, Business analyst
KV Institute of Management and Information Studies

Bachelor of Arts - BA, Commerce computer applications
Periyar University
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Results-driven Business Analyst with expertise in bridging the gap between business needs and technology solutions. Passionate about leveraging insights to improve efficiency. Adept at utilizing analytical tools and methodologies to deliver actionable recommendations and drive continuous improvement.
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Business Analyst Intern at ZeroNorth, Jul 2025 - Aug 2025 · 2 mos, Chennai, Tamil Nadu, India, Business Analyst Intern — ZeroNorth, Chennai 1. Gained hands-on experience in ERP systems, Functional Specification Documents (FSDs), and Software Development Life Cycle (SDLC). 2. Learned about Agile and Waterfall methodologies, TFS ticketing, and requirement traceability. 3. Worked on FSD creation, documentation correction, and Purchase Order (PO) print – LNG module. 4. Improved skills in requirement analysis, process documentation, and business communication. 5. Enhanced technical knowledge through Python learning and exposure to API integration
Digital Marketing Intern at CodeBind Technologies, Jun 2023 - Jul 2023 · 2 mos, Coimbatore, Tamil Nadu, India, As a Digital Marketing Intern, I gained hands-on experience in online marketing strategies, content creation, and performance analysis. My key responsibilities included: ✅ Social Media Management – Created and scheduled engaging content for platforms like Instagram, Facebook, and LinkedIn, increasing audience engagement. ✅ SEO & Keyword Research – Assisted in optimizing website content using SEO best practices to improve search rankings. ✅ Content Creation – Wrote blog posts, email newsletters, and promotional content tailored to the target audience. ✅ Google Ads & Paid Campaigns – Supported the team in running and analyzing paid advertising campaigns. ✅ Analytics & Performance Tracking – Used tools like Google Analytics and Meta Business Suite to monitor campaign effectiveness and suggest improvements. This internship enhanced my digital marketing, analytical, and creative skills, preparing me for future opportunities in marketing and business analytics. #DigitalMarketing #SEO #SocialMediaMarketing #GoogleAds #MarketingInternship
Master of Business Administration - MBA, Business analyst, KV Institute of Management and Information Studies
Bachelor of Arts - BA, Commerce computer applications, Periyar University