Headline

Senior Content Writer | Storyteller | Blog, Social Media, Web | Digital Campaigns, Personal Branding

About

Started with a medical background, which taught me the value of precision and empathy. These skills still guide my approach to content. Over the years, my focus has shifted from clinical details to clear messaging, covering blog posts, visuals for videos, and social media work. The target changes, sometimes health, fashion, but the main goal stays the same. To tell the story that connects. I break down complicated ideas, turning them into writing that feels approachable. Recent work involved blogs for websites, content for service pages, and shaping strategies aiming at audience engagement. Right now, most of my projects deal with brand presence online, blog writing, social posts, and educational pieces. I do my best to keep the tone genuine, with every detail dialed in for the audience. If you need writing that blends clarity, creativity, and the grit of lived experience, I am open to new conversations.

Location

Pune District

AI stack

claude

gemini

grok

kimi

notebooklm

openai

Work experience

Senior Content Writer at Satguru Travel and Tourism Services, Nov 2025 - Present · 8 mos, Pune District

Content Writer at Mobisoft Infotech, May 2025 - Oct 2025 · 6 mos, Pune, Maharashtra, India, • Managed website blogs and “Read More” sections, improving engagement. • Created and curated content for LinkedIn and Google My Business. • Proofread blogs to ensure error-free, brand-aligned quality.

Content Writer at World Development Corporation, Nov 2023 - Apr 2025 · 1 yr 6 mos, On-site, • Enhanced video scripts with dynamic titles, headers, and footers, increasing viewer retention for key YouTube campaigns • Delivered concise executive summaries and newsletters, improving client communication efficiency by 30%. • Wrote blogs to inform and engage target audiences on relevant topics • Made client introductions more creative by incorporating client photos, enhancing the look and feel of final video output

Content Writer at PALMONAS, Aug 2023 - Nov 2023 · 3 mo, Pune, Maharashtra, India, • Led website content updates and maintenance, ensuring the brand’s voice and messaging resonated with the target audience. • Delivered high-quality blogs and articles focused on fashion trends and audience interests. • Crafted product descriptions for weekly drops, highlighting features to enhance buyer interest and drive conversions. • Collaborated with teams to develop brand policies like "Lifetime Buyback," ensuring clarity and customer appeal. • Strategised content to maintain a consistent tone and amplify brand messaging across digital platforms.

Content Writer at Insights Success, Aug 2022 - May 2023 · 10 mos, On-site, • Authored Q&A profiles, cover stories, and thought-leadership articles, elevating the visibility of industry leaders across APAC, India and Healthcare sectors. • Delivered high-quality news content across 12–14 subdomains, meeting editorial standards and brand goals. • Designed creative narratives that resonated with target audiences, boosting brand identity and engagement metrics. • Leveraged insights from analytics tools to refine strategies and optimise the impact of written content.

Content Writer and Social Media Manager at DMBEEZ Consultancy, May 2022 - Aug 2022 · 3 mo, Satara, Produced bilingual (English/Marathi) content for clients including Prakruti Ayurvedic Centre and Nivant Hotel; collaborated with designers on content calendars and social media presence

Content Writer at 360 Digital Idea, Dec 2021 - May 2022 · 5 mo, Remote, Wrote social media captions and managed content calendars for major clients across Facebook, LinkedIn, and Instagram Developed listicles and blogs to drive engagement.

Content Writer at One Different Perspective, Jan 2021 - Dec 2021 · 11 mo, Remote, Wrote blogs for social media and Blogspot on sensitive topics including suicide prevention and loneliness, collaborating with a team of 8 social strategy and visuals.

Education

Bachelor of Arts - BA, English Literature, Indira Gandhi National Open University

Naturopathy, Ayurvedic Medicine/Ayurveda, Singhania University