Headline

Product @ amber | community, growth & ops. I post weekly about product systems & execution learnings 🌱

About

Hello! I like working on problems where user behavior, business outcomes, and execution complexity collide. If a slightly unhinged, extremely energetic cartoon character had a baby with Sherlock Holmes… that’d probably be me (on most days). By work, I’m a product person who enjoys starting with conversations, zooming out to understand the system, and then getting very hands-on with building and iterating. I’m most comfortable in messy problem spaces where clarity has to be brought in before anything meaningful can be shipped. I talk to stakeholders and users a lot - mostly because I’m genuinely curious and want to understand gaps, edge cases, and what’s actually broken. I also enjoy learning new frameworks, mostly to navigate my job and occasionally, my life. I take a big interest in why people are the way they are, how they think, decide, and change their minds over time, and how good systems (and products) adapt to that. This is also probably why I have many friends across very different industries- it helps me borrow perspectives whenever I’m stuck on a problem. Outside of work, I’ve loved building things alongside my career: communities, side projects, and small experiments that may or may not have worked, but always taught me something. I value long-term thinking, fast learning curves, and - very importantly - the existence of good Asian tapas :p If you’re someone who likes products, systems, human behavior, or ideas that don’t have obvious answers, feel free to say hi. I’m usually happy to chat (and I ask a lot of questions).

Location

Pune Division

AI stack

antigravity

codex

claudecode

Work experience

Product Associate at Amber, Oct 2024 - Present · 1 yr 11 mos

Product Manager at Amber, Mar 2024 - Sep 2024 · 7 mos

Product & Growth Intern at Fam, Jun 2023 - Sep 2023 · 4 mos, Bengaluru, Karnataka, India, Product work: - Led an A/B test for UI messaging approach for a revenue project ”platform fee”, that led to 4x more user adaptation and 3x increase in revenue. - Successfully enhanced user adaptation of the "Missions" feature by 2x, constructing user funnels to investigate dropoffs and facilitating data-driven improvements through qualitative research. - Successfully executed qualitative research and surveys to validate drop-off causes for the "Custom UPI" feature. These insights informed strategic changes in feature positioning and user messaging, resulting in a notable 3x revenue increase. Growth Work: - Developed sales distribution channels for NamasPay, successfully acquiring 8 marketing partners. Generated lead data sheets, built sales funnels, and executed targeted email campaigns for a new product and secured ~1000 users, in the first 3 weeks of product(NamasPay) launch. - Contributed to multifaceted marketing initiatives, led drafting of promotional material to target exchange students and securing brand presence at travel events across India. - Collaborated with design, product, and copywriting teams to create informative marketing and brand material for partners and users.

Head of Management at GDSC MIT-ADT, Oct 2022 - Jun 2023 · 9 mos, Pune, Maharashtra, India, - Leading a team of 10 talented individuals - Managing 5 distinct teams to ensure creative collaboration and timely project execution. - Using Agile framework in Google sheets, Xmind, Notion, Jamboards, and more for project and program management.

Social Media Strategist and Outreach Head at GDSC MIT-ADT, Aug 2022 - Nov 2022 · 4 mos, Pune, Maharashtra, India

Social Media Manager at Dr Manisha Bandishti Life St le For Health, Apr 2021 - Jun 2023 · 2 yrs 3 mos, Pune, Maharashtra, India

Founding Member at Raडा, Jun 2020 - Jun 2023 · 3 yrs 1 mo, Pune, Maharashtra, India, Raडा is a community discussion space for topics that matter - Organized 30+ community sessions. 1 Raडा per month; did topic research and regular relevancy surveys. - Made constant reiterations to Raडा session models every month based on user engagement and feedback. - Tied relevant stakeholder guests to multiple Raडा sessions. Organized monthly milestone mentor meets. - Increased online user engagement of Raडा in London, America, Dubai, Germany, and Pan-India in 8 months by 420%(45 dedicated attendees) - Implemented strategic initiatives resulting in a 560% growth in offline Raडा attendance in a 4 month period.

Education

Bachelor of Technology - BTech, Mechatronics, Robotics, and Automation Engineering, MIT ADT University

Personal Finance Mastery, Personal Finance, 1% Club

Public links

github: https://github.com/amoebashrey