Shivendu Raj
Product @Adobe | IIMA | IITR
Bengaluru
7+ years of work experience
Oct 202511 mosPresent
Bengaluru, Karnataka, India
Monetisation PM
Feb 20241 yr 9 mosOct 2025
On-site
Shopping experience - Offers & Promotions
- Launched revamped version of WoW deals bringing +2% incremental GMV
- Led Net Effective Price (WoW Deals), Price value Communication, Deals & Coupons Revamp tracks across marketplaces (Fk Blue, Minutes, Grocery)
Jun 20221 yr 9 mosFeb 2024
Bengaluru, Karnataka, India
1. Search Relevance improvement using GenAI & DS models by: enhancing numeric queries understanding, reducing articulation gap for synonyms & colloquial queries, correcting incorrect catalog information provided by sellers, eliminating duplicate products from search results
2. Marketplace Catalog improvements: Find My Vertical feature for new sellers, QC process enhancements, identifying & removing fake & counterfeit products, e-commerce concepts based shopping (e.g. Wedding store, Mobile specs de-jagonization)
Apr 20213 mosJun 2021
Bengaluru, Karnataka, India
• Received a PPO
• Created product vision documents & GTM strategies for 1) an online agricultural marketplace & 2) petrol station automation initiative of one of the largest Oil & Gas PSUs
• Co-authored paper presented to AWS APJ leadership evaluating growth opportunities in frontier tech in India
• Received written commendation from CEO and Head of Global Marketing of the client
Mar 20182 yrsFeb 2020
- Delivered 50%+ y-o-y increase in total annual sales by launching 5 new products & 2 therapy areas
- Improved customer retention by 15% & lead conversion by 22% by developing customer segmentation matrix
- Received fast-track promotion to Head of Growth within 6 months for exceptional performance across all KPIs
Nov 20161 yrOct 2017
- Delivered 70+ Project Milestones by leading a team of 15+ and liaising with 4 different functional departments
Shivendu’s AI Stack
Education
Master of Business Administration - MBA
Indian Institute of Management Ahmedabad
20202 yrs2022
Bachelor of Technology - BTech, Civil Engineering
Indian Institute of Technology, Roorkee
20124 yrs2016
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