Headline

Marketing communication specialist who believes the best stories are ones that are co-created with clients and colleagues!

About

From a young age, I've been fascinated by people’s stories. I’d often used those anecdotes in my writing and debates to stay ahead academically. Today, I've built my career on my passion. A communication specialist with close to 14 years of experience in creating and executing content marketing strategies that connect with audiences through compelling narratives. I am also a successful ghostwriter for eminent CEO's and VP's (published online and offline).

Location

New Delhi

AI stack

hugging face

notion

openai

perplexity

Work experience

Manager of Marketing at Deloitte, Feb 2024 - Present · 2 yrs 4 mos, Delhi, India

Head of Campaigns at Mettl, Jan 2022 - Feb 2024 · 2 yrs 2 mos, India

Senior Product Marketing Manager at Mettl, Jun 2021 - Feb 2022 · 9 mos, Gurugram, Haryana, India

Manager- Content W at Mettl, Mar 2020 - Feb 2022 · 2 yrs, Gurugram, Haryana, India

Communication Head at virtual concepts, May 2015 - Feb 2020 · 4 yrs 10 mos, India, Outlined and managed, comprehensive communication strategies for leading projects and clients nationally. o Odisha Men’s Hockey World Cup Bhubaneswar, 2018- Tasked with handling the entire content on behalf of the Odisha Government in order to promote the Hockey World Cup. This includes press releases, promotional articles, speeches and official website content. o Fablook Magazine- Handling major content and social media presence for a Delhi based fashion and lifestyle magazine. Tasked with handling the development and optimization of the content department. Finalized many projects within given time-frames. o Madison Communications – Tasked with writing original content for various clients. Developed content for press releases, spokesperson profile, media brief and many more collaterals associated with a PR firm. Clientele includes F&B and corporate. o PR Pundit – Associated with the company for more than a year now. Experienced in managing their content for Real Estate, B2B, Education and FMCG clients. Curated content for company websites, client bylines, and business collaterals. Skillful at delivering, extensively researched, plagiarism free high- quality content within deadlines. o Media Mic – Handled web content for a number of their clients to ensure easy detection of web pages. Created content for corporate image building of the client and spokesperson as well. Clientele includes lifestyle, beauty, travel, Technology and entertainment.

Public Relations Associate at Moe's Art Pvt. Ltd., Apr 2014 - May 2015 · 1 yr 2 mos, Mumbai Metropolitan Region, Tasked at handling a number of clients in the financial and entertainment sector. o Reliance Broadcast Network (Big Magic) – a comedy entertainment channel from the ADAG group. Functioned from the Reliance office and liaisoned with the internal team and PR team to ensure clear communication. Written content for releases, websites, presentations and other articles. Pitched interviews and ideas to media houses; held press conferences and ensured good pr visibility. Assisted management in Corporate Communication activities. o FFFreedom Financials – a leading financial firm- Networking with media personnel for stories and interviews. Executed communication messages, and presentation materials for their upcoming projects o Gozup – a digital social media firm - Researched and created pitches, releases and briefing documents. o JITO(Jain International Trade Organization) – A worldwide organization of businessmen, industrialists, knowledge workers and - Ensured proper execution of internal and external eventsEnsured good visibility fir their events. Other clients include Launchpad, Reliance Games, Big Flix, Vardhman Builders and Wealth Rays.

Internal Communication Specialist at virtual india, Jan 2013 - Mar 2014 · 1 yr 3 mos, India

Education

Master’s Degree, PR and Corporate Communication, International school of business & media

Graduate, Advertising, Sophia College for Women