Headline

Senior Data Analyst @ Tredence | Ex-Citi | AI, Data, Product & Business Analytics | SQL • Python • Tableau • BigQuery | 18K+ Followers on LinkedIn | Mentor | Smart India Hackathon Winner 2020 🏆

About

As a Senior Data Analyst at Tredence, I specialize in leveraging data analytics to drive strategic initiatives. By utilizing tools such as SQL, Python, Snowflake, and Tableau, I have contributed to revenue forecasting, pricing strategy development, and customer loyalty analytics. My approach includes building end-to-end pipelines and automating workflows to enhance efficiency and support decision-making processes. With a Bachelor of Technology from C.V. Raman Global University, I am passionate about turning complex datasets into actionable insights. My goal is to empower organizations with data-driven strategies, leveraging advanced methodologies like causal inference and predictive modeling. My work reflects a commitment to supporting organizational growth and optimizing business outcomes.

Location

Bengaluru

AI stack

claude code

claude

gemini

openai

ChatGPT

ChatGPT Images

Work experience

Senior Data Analyst at Tredence Inc., Sep 2024 - Present · 2 yrs 2 mos, Bengaluru, • Forecasted FY26 demand and revenue metrics using Facebook Prophet, achieving 93% forecast accuracy and supporting annual finance planning. • Performed causal inference using CausalForestDML, identifying a 12.7% lift in customer acquisition from targeted initiatives. • Built Price Elasticity of Demand models to evaluate pricing sensitivity and support data-driven pricing strategy. • Developed an end-to-end customer loyalty analytics pipeline, defining Active, New, and Lost customer metrics for leadership reporting. • Automated BI workflows using Snowflake stored procedures, reducing manual reporting effort by 40%. Tools: SQL | Python | Snowflake | BigQuery | Tableau | Facebook Prophet

Senior Business Analyst - Retail Bank at Citi, Mar 2023 - Sep 2024 · 1 yr 7 mos, Bengaluru, Karnataka, India, • Improved fraud capture rate by 5% through analytics-driven fraud strategy and risk segmentation initiatives • Built fraud escalation and deep-dive dashboards, enabling monitoring of case pipelines and ensuring 100% SLA compliance • Partnered with Data Engineering to enhance fraud tagging frameworks using SAS and TMX, improving fraud detection accuracy and reporting Tools: SQL | SAS | Tableau | Python

Product Analyst - Monetization at Lokal, Aug 2022 - Mar 2023 · 8 mos, Bengaluru, Karnataka, India, • Analyzed user acquisition and conversion funnel drop-offs for the matrimony product and recommended UX improvements to improve conversion and retention • Analyzed WhatsApp campaign performance and user engagement metrics, contributing to campaign optimizations that drove an 8% QoQ increase in applications Tools: SQL | Excel | Tableau | Python

Data Analyst at Accenture, Aug 2021 - Aug 2022 · 1 yr 1 mo, Bengaluru, Karnataka, India, • Delivered resource planning and capacity reports using SQL and Excel, improving workforce allocation and project continuity • Built dynamic Excel dashboards with macros, enabling real-time project tracking and reducing manual reporting effort Tools: SQL | Excel

Education

Bachelor of Technology, Electronics, C.V. Raman Global University

Intermediate, Mathematics, Computer Science, Physics and Chemistry, Jamshedpur public school

Public links

github: https://github.com/shikha1198