---
title: "Shikha Singh - Paid Media Specialist in Bengaluru | Tal"
description: "Meet Shikha Singh, Paid Media Specialist | AI + Performance Marketing | Reading the internet so you don’t have to | Viral Marketing Enthusiast | Chasing buzz, building brands. based in Bengaluru. AI stack includes meta, notion, and openai."
image: "https://tal.club/meet/shikha-7/share-image"
---

# Shikha Singh on Tal

## Headline

Paid Media Specialist \| AI \+ Performance Marketing \| Reading the internet so you don’t have to \| Viral Marketing Enthusiast \| Chasing buzz, building brands\.

## About

Energetic digital marketer passionate about the evolving world of adtech, with hands\-on expertise in email marketing strategy and execution\. Skilled at designing high\-performing campaigns, optimizing engagement, and leveraging data\-driven insights to maximize ROI\. Always eager to explore the latest advancements in marketing technology and excited about bridging the gap between traditional channels and emerging adtech solutions to deliver measurable business results\.

## Location

Bengaluru

## AI stack

meta

notion

openai

perplexity

## Work experience

Paid Media Specialist at Moksha Media Group, Dec 2025 \- Present · 7 mos, Gurugram, Haryana, India

Performance Marketing Analyst at Pixis, Mar 2025 \- Dec 2025 · 10 mos, Bengaluru, Karnataka, India, •Executed comprehensive digital marketing strategies across paid advertising channels & email outbound campaigns\. •Conducted keyword research, developed compelling ad copies and implemented landing page optimization strategies for Google Ads campaigns, driving qualified traffic acquisition for multiple agency clients\. •Utilized Google Tag Manager and Google Analytics to monitor campaign performance, analyze user behavior, and derive actionable insights for continuous optimization, while supporting multi\-client campaign management and performance analysis\. •Leveraged Lemlist and Lemwarm to optimize email deliverability and engagement rates\.

## Education

Btech \+Mtech \( integrated\), Biotechnology, amity University

High school, Convent of Jesus And Mary, Waverley, Mussoorie

[View the original profile](https://tal.club/meet/shikha-7)

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://tal.club/meet/shikha-7#person",
      "name": "Shikha Singh",
      "url": "https://tal.club/meet/shikha-7",
      "image": "https://tal.club/meet/shikha-7/profile-photo.jpg",
      "description": "Meet Shikha Singh, Paid Media Specialist | AI + Performance Marketing | Reading the internet so you don’t have to | Viral Marketing Enthusiast | Chasing buzz, building brands. based in Bengaluru. AI stack includes meta, notion, and openai.",
      "jobTitle": "Paid Media Specialist",
      "worksFor": {
        "@type": "Organization",
        "name": "Moksha Media Group"
      },
      "hasOccupation": {
        "@type": "Occupation",
        "name": "Paid Media Specialist"
      },
      "homeLocation": {
        "@type": "Place",
        "name": "Bengaluru"
      },
      "alumniOf": [
        {
          "@type": "EducationalOrganization",
          "name": "amity University"
        },
        {
          "@type": "EducationalOrganization",
          "name": "Convent of Jesus And Mary, Waverley, Mussoorie"
        }
      ],
      "knowsAbout": [
        "meta",
        "notion",
        "openai",
        "perplexity"
      ],
      "mainEntityOfPage": {
        "@id": "https://tal.club/meet/shikha-7#webpage"
      }
    },
    {
      "@type": "ProfilePage",
      "@id": "https://tal.club/meet/shikha-7#webpage",
      "url": "https://tal.club/meet/shikha-7",
      "name": "Shikha Singh on Tal",
      "description": "Meet Shikha Singh, Paid Media Specialist | AI + Performance Marketing | Reading the internet so you don’t have to | Viral Marketing Enthusiast | Chasing buzz, building brands. based in Bengaluru. AI stack includes meta, notion, and openai.",
      "dateModified": "2026-07-18T09:46:06.908Z",
      "isPartOf": {
        "@id": "https://tal.club/#website"
      },
      "mainEntity": {
        "@id": "https://tal.club/meet/shikha-7#person"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://tal.club/meet/shikha-7/profile-photo.jpg",
        "contentUrl": "https://tal.club/meet/shikha-7/profile-photo.jpg",
        "caption": "Shikha Singh profile photo on Tal"
      },
      "inLanguage": "en-IN"
    }
  ]
}
```