Headline

Business Development Executive at Victor Chasex | MBA Marketing - SIBM Bengaluru’26| Summer Intern’25- Mirchi | National Case Competition Winner | University of Delhi’23

About

Most businesses don't struggle because of a lack of leads, they struggle because they don't convert the right ones. I enjoy solving that problem by combining customer insights, data, and relationship-building to turn opportunities into growth. I am an MBA (Marketing) graduate from SIBM Bengaluru with experience spanning Growth, CRM, Customer Acquisition, and Business Development. My work sits at the intersection of marketing and revenue generation, where I focus on understanding customer behavior, optimizing acquisition funnels, building strong relationships, and improving conversion outcomes. I enjoy combining analytical thinking with customer-centric strategies to solve business challenges and create measurable impact. Over the course of my professional and project experiences, I have managed 250+ leads per month through Salesforce CRM, improved lead-to-conversion rates from approximately ~2% to ~7%, and supported the development of referral partnerships that progressed into a ₹20 lakh business opportunity. I have worked on sales funnel optimization projects involving 500+ leads, and contributed to digital marketing initiatives that increased engagement by ~15% and organic traffic by up to ~18% through SEO and content optimization. These experiences have strengthened my ability to connect customer insights with business outcomes. Currently, I work on customer acquisition, CRM management, lead nurturing, stakeholder coordination, and business development initiatives. I help organizations improve customer engagement, optimize conversion journeys, and build scalable growth processes. Whether it is managing sales pipelines, improving follow-up strategies, conducting market research, or supporting go-to-market initiatives, I am driven by opportunities to create sustainable growth and enhance customer experiences. I am always open to connecting with professionals, recruiters, founders, and teams working in Growth, CRM, Marketing, Customer Success, Revenue Operations, and Business Development. If you're looking for someone who enjoys solving growth challenges, building customer relationships, and driving measurable results, feel free to connect or reach out.

Location

Bengaluru

AI stack

antigravity

cursor

claudecode

Work experience

Business Development Executive at Victor Chasex, Jul 2026 - Present · 2 mos, Bengaluru, Karnataka, India

Business Development Associate at SSO Cancer Hospitals, Feb 2026 - Jul 2026 · 6 mos, Mumbai, Maharashtra, India, Managed end-to-end international patient acquisition and B2B corporate channel development, using Salesforce CRM for full pipeline tracking. Owned full-funnel CRM pipeline in Salesforce for the South African international patient acquisition channel tracking leads from first enquiry through OPD consultation to surgical conversion, building custom dashboards and stage-level reports. Converted the hospital's first international surgical patient end-to-end: managed lead qualification, treatment coordination, pricing negotiation, and post-arrival logistics for a high-ticket surgical case. Built and ran a parallel B2B corporate channel targeting health insurance companies and corporate wellness program buyers, driving institutional client acquisition for the hospital group. Identified and onboarded South African medical agents, developing referral partnerships and progressing one opportunity into a ₹20L, 2-year agreement

Digital Marketing Intern at Desire4travels, Aug 2025 - Oct 2025 · 3 mos, Remote, Drove organic growth for a travel brand through SEO content strategy, Google Analytics tracking, and Google My Business optimisation. Developed and executed an SEO content strategy targeting high-intent travel keywords, contributing to measurable improvement in organic search visibility over a 3-month period Tracked website performance using Google Analytics — monitored traffic sources, session duration, bounce rates, and conversion paths to identify content gaps Optimised Google My Business listing including category tagging, photo updates, review management, and keyword-rich business descriptions to improve local search ranking Produced SEO-optimised blog content mapped to the travel buyer journey, aligning topics with search intent at awareness, consideration, and decision stages

Sales And Marketing Intern at Skilled Sapiens, Jul 2025 - Aug 2025 · 2 mos, Remote, Built a B2B sales funnel model from scratch, computed CAC, and developed an ROI attribution framework to inform inbound marketing strategy for an ed-tech platform. Modelled a full B2B lead funnel for Skilled Sapiens mapping prospect stages from awareness to close, identifying conversion bottlenecks, and calculating stage-wise drop-off rates Computed Customer Acquisition Cost (CAC) at ₹1,875 per converted client by mapping all associated marketing and sales spend across the funnel Built an ROI attribution framework tracking inbound marketing channels by lead quality and conversion rate, enabling data-driven budget allocation decisions Delivered findings via a structured marketing analysis presentation recommending specific channel optimisations based on cost-per-lead and close-rate data

Summer Intern at Radio Mirchi, Apr 2025 - Jun 2025 · 3 mos, Bengaluru, Karnataka, India, Supported B2B client servicing and campaign coordination for a leading FM radio network during a summer placement at Mirchi Bengaluru. Assisted in managing advertiser relationships and campaign briefs across multiple local and national B2B accounts for Radio Mirchi Bengaluru Coordinated between the sales team and creative/production units to ensure on-time delivery of campaign assets for broadcast Gained hands-on exposure to radio advertising formats, audience segmentation, and media planning for regional B2B clients Supported post-campaign reporting by compiling performance data including spot delivery logs and client feedback summaries

Education

Master of Business Administration - MBA, Core, Symbiosis Institute of Business Management (SIBM) Bengaluru

Bachelor of Commerce - BCom, Accounting and Finance, Delhi University