Shashwat Tyagi profile photo 1 on Tal

Shashwat Tyagi

Product Manager @ Cashify | 0→1 Launches | AI Integration | Monetisation & Growth | ₹1Cr+ Revenue Impact

Greater Delhi Area

7+ years of work experience

Cashify
Oct 202511 mosPresent

Gurugram, Haryana, India

• Driving the Buyback, Marketplace and Logistics pod.
Junglee Games
Jan 20223 yrs 9 mosSep 2025

Gurugram, Haryana, India

• Scaled Junglee Poker to 1L+ cash users within 3 months of launch. • Led the creation of the first-ever Subscriptions module in the rummy gaming industry, resulting in ₹1 Crore+ revenue within 3 months. • Revamped the Junglee Rummy loyalty program to improve page visits by 13% and engagement by 17%. • Partnered with design to wireframe user journeys and conducted usability testing with 500+ customers, improving NPS by 15%. • Owned PRDs and collaborated with the tech team to develop a proprietary marketing tool.
Sunstone
Oct 20201 yr 3 mosDec 2021

Gurgaon

• Created high-performing Facebook ad content, reducing cost-per-acquisition by 17%. • Scaled social media audience 6x and increased engagement by 23% in 1 year. • Redesigned landing page UX and messaging, improving conversion rates by 12% and bounce rate by 28%. • Created A/B tested campaigns with design & marketing teams, driving 15L+ impressions with 6% CTR. • Produced sales enablement content, shortening sales cycle by 22%.
Hike Messenger
Mar 20191 yr 7 mosSep 2020

Delhi, India

• Curated and moderated 500+ Hikemojis weekly to train AI models, driving a 34% improvement in personalized recommendation accuracy. • Ideated new sticker packs tailored to diverse audiences, aligned with the product roadmap. • Executed checks and deployed new stickers, reducing post-deployment bug reports by 11%.

Shashwat’s AI Stack

antigravity
antigravity
claudecode
claudecode

Education

Dr. B. R. Ambedkar National Institute of Technology (NIT), Jalandhar

Bachelor of Technology - BTech, Computer Science & Engineering

Dr. B. R. Ambedkar National Institute of Technology (NIT), Jalandhar

George Dixon Academy

12th Grade

George Dixon Academy

Join Shashwat and 10k+ other professionals on

Tal Boss

Tal is the app where bosses meet engineers & builders directly, without middlemen

Download Tal Boss

Shashwat Tyagi on Tal

Headline

Product Manager @ Cashify | 0→1 Launches | AI Integration | Monetisation & Growth | ₹1Cr+ Revenue Impact

About

From helping millions of players engage with card games to enabling seamless phone buybacks, I've spent my career building products that solve real-world problems. At Junglee Games, I built the first-ever Subscriptions module in the rummy gaming industry, generating Rs. 1 Crore+ in revenue within 3 months. That one project taught me more about user psychology, monetisation tradeoffs, and cross-functional alignment than anything else. Now at Cashify, I own the Buyback, Marketplace, and Logistics pod, working on the infrastructure that makes the whole business run. My CSE background from NIT Jalandhar means I can go deep with engineers, not just manage them. But what drives me most is the ambiguous problem, the one where the right answer isn't obvious, the stakes are real, and the team has to figure it out together.

Location

Greater Delhi Area

AI stack

antigravity

claudecode

Work experience

Product Manager at Cashify, Oct 2025 - Present · 11 mos, Gurugram, Haryana, India, • Driving the Buyback, Marketplace and Logistics pod.

Associate Product Manager at Junglee Games, Jan 2022 - Sep 2025 · 3 yrs 9 mos, Gurugram, Haryana, India, • Scaled Junglee Poker to 1L+ cash users within 3 months of launch. • Led the creation of the first-ever Subscriptions module in the rummy gaming industry, resulting in ₹1 Crore+ revenue within 3 months. • Revamped the Junglee Rummy loyalty program to improve page visits by 13% and engagement by 17%. • Partnered with design to wireframe user journeys and conducted usability testing with 500+ customers, improving NPS by 15%. • Owned PRDs and collaborated with the tech team to develop a proprietary marketing tool.

Growth & Marketing at Sunstone, Oct 2020 - Dec 2021 · 1 yr 3 mos, Gurgaon, • Created high-performing Facebook ad content, reducing cost-per-acquisition by 17%. • Scaled social media audience 6x and increased engagement by 23% in 1 year. • Redesigned landing page UX and messaging, improving conversion rates by 12% and bounce rate by 28%. • Created A/B tested campaigns with design & marketing teams, driving 15L+ impressions with 6% CTR. • Produced sales enablement content, shortening sales cycle by 22%.

Product & Content Ops at Hike Messenger, Mar 2019 - Sep 2020 · 1 yr 7 mos, Delhi, India, • Curated and moderated 500+ Hikemojis weekly to train AI models, driving a 34% improvement in personalized recommendation accuracy. • Ideated new sticker packs tailored to diverse audiences, aligned with the product roadmap. • Executed checks and deployed new stickers, reducing post-deployment bug reports by 11%.

Education

Bachelor of Technology - BTech, Computer Science & Engineering, Dr. B. R. Ambedkar National Institute of Technology (NIT), Jalandhar

12th Grade, George Dixon Academy